Platinum Studios, Inc. (OTCBB: PDOS), an entertainment company that
controls an international library of more than 5,000 comic book
characters which it adapts, produces and licenses for all forms of
media, is proud to announce that it has licensed its New York Times
best-selling graphic novel "Cowboys & Aliens" to Playtech, the
international designer, developer and licenser of software to the
online and land-based gaming industry.
As part of a multi-year licensing deal, a Cowboys & Aliens
slot game based on the bestselling graphic novel will be the first
launch under the agreement. For Playtech, this follows in the
success of their branded slots from Marvel Comics and currently
represents the only other comic book based property in its branded
casino game portfolio. The full launch, scheduled for Summer 2012,
will include multiple gaming sites throughout multiple markets
across the globe.
Platinum Studios licensed the Cowboys & Aliens live action
film rights to DreamWorks, which Universal Pictures released in
North America and Paramount Pictures released internationally.
According to IMDBpro, the film has now grossed over $170 million
worldwide, not including DVD, television and other mediums.
The feature film version of Cowboys & Aliens is soon to be
released on Blu-ray, DVD and other formats. The film stars Daniel
Craig, Harrison Ford and Olivia Wilde, is directed by Jon Favreau
("Iron Man" and "Iron Man 2"), and executive produced by Steven
Spielberg and produced by Brian Grazer, Ron Howard, Alex Kurtzman,
Roberto Orci and Rosenberg.
Platinum Studios' CEO and creator of Cowboys & Aliens, Scott
Mitchell Rosenberg, said: "Gaming is a whole new playing field for
us, and perfectly follows Cowboys & Aliens' success at the box
office." Rosenberg also added: "I'm looking forward to people
playing Cowboys & Aliens slots from their living room!"
Playtech's Head of Content Sagi Harari said: "Playtech is
excited to introduce Cowboys & Aliens to the online gaming
scene. This comic book fits in well with our existing branded games
portfolio, since it is instantly recognizable due to the great
success of the movie, and it also lends itself to visually
impressive games. Powerful branded games are in high demand, and
fans as well as casino-game players will be thrilled to experience
our new offering."
Cowboys & Aliens, which tells the story of an alien invasion
in 19th century, is just one of the properties Platinum Studios
controls among a multi-universe library of over 5,000 comic
characters. While other large comics-based libraries are already
spoken for, Platinum Studios remains independent of major
entertainment studio affiliation. Marvel was recently acquired by
Disney for $4 Billion, and is the second major comic library to be
acquired by a Hollywood studio. DC Comics, which is owned by Warner
Bros., recently announced a newly-revamped business model, focusing
on reaching deeper into DC's catalog of characters.
About Platinum Studios, Inc.
Platinum Studios (OTCBB: PDOS) is an entertainment company that
controls an international library of comic book characters, which
it adapts, produces and licenses for all forms of media including
print, film, online, mobile / wireless, gaming, and merchandising.
Platinum Studios -- Comics Fueling Media EVERYWHERE!
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http://www.platinumstudios.com/
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About Playtech
Playtech develops unified software platforms and content for the
online and land-based gaming industry, together with providing a
range of ancillary services such as marketing, hosting and CRM
services.
Leading gaming applications include casino, poker, bingo, sports
betting, live gaming, casual and fixed odds games. Playtech
provides licensees with the tools to maximise cross-selling
opportunities, player loyalty and yield, all through the powerful
management interface -- the IMS. The Group's capabilities enable
the delivery of an integrated software or turnkey solution, with
players accessing online, broadcast, mobile and server-based gaming
terminals through a single account.
New licensees include existing online operators upgrading or
diversifying their offering, land-based casino groups, government
sponsored entities such as lotteries, and new entrants making their
online gaming debut, particularly in newly-regulated markets.
Founded in 1999, Playtech has some 1,000 employees located in
development centres in five countries, the majority of whom are
engaged in research and development of current and future gaming
technologies, together with 900 employees providing ancillary
services. www.playtech.com
Ross Hawley Director of Investor Relations Playtech Ltd O: 0203
287 9900
Contact Christina Smith Email Contact
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