LOS ANGELES, Jan. 27, 2016 /PRNewswire/ -- Spanish
Broadcasting System, Inc. (SBS) (NASDAQ: SBSA), the favorite
station of millennial youth in Los
Angeles, MEGA 96.3FM successfully hosted Calibash
2016, the most anticipated urban and rhythmic music concert in
Los Angeles featuring world
renowned artists Snoop Dogg and Lil Jon as well as the hottest Latin music
singers today including J Balvin, Prince Royce, Nicky Jam, Plan B, Yandel,
Farruko, Becky G, J Alvarez, Justin
Quiles, Zion & Lennox and Henry Santos. The sold-out Calibash
2016, hosted by KXOL Mega 96.3FM, LaMusica and produced by AEG
Live and Latin Events took place on Sunday,
January 24, 2016 at STAPLES Center in Los Angeles, California.
As one of the most important and climaxing moments of the night,
J Balvin invited Justin
Bieber to the stage to perform the remix of the hit song
"Sorry." Lil Jon, Becky G and Yandel
also performed for the first time their upcoming single "Take It
Off." Calibash continues to be the perfect platform for
showcasing upcoming music hits and new artists' collaborations
given the massive media coverage and social media interaction the
event enjoys. But the stars were not only onstage, celebrities such
as Floyd Mayweather, Larry Hernandez, Yasiel
Puig, Jonathan Sanchez,
Adriel Favela, Martin Castillo, Kurupt were seen in
attendance.
During CALIBASH 2016, SBS revealed the LaMusica app logo above
the stage. LaMusica is the company's mobile music product that
offers exclusive content including live streams of SBS'
market-leading radio stations and talent, a "My Radio" innovative
personalization tool, hundreds of expertly curated playlists as
well as social networking features and access to more than 23
million songs. The app is available for free download at the Apple
store and Google Play.
"I'm so proud of SBS LA's team effort and positive
contributions; #CALIBASH2016 broke attendance records, revenue
records and showcased the most popular current Latin and English
artists. Mega 96.3FM signature event CALIBASH entertained the
Los Angeles millennials through
mobile, digital and social media making the event a top trending
topic across various platforms," stated Marko Radlovic, Senior Vice President and West
Coast Regional Manager at Spanish Broadcasting System.
"Music festivals and concerts come and go but very few grow into
a reputable brand as Calibash has. With a sold-out concert, Mega
96.3FM once again has proven to enjoy the loyal following of
bilingual and bicultural millennials and provides them a top of the
line event that features the most popular English and Spanish
language music singers preferred by this coveted consumer group,"
said Juan Carlos Hidalgo, West Coast
VP of Programming at Spanish Broadcasting System.
"Over the 9 years that AEG Live has been producing the event,
this was its biggest year yet. We were proud to bring together a
stellar line-up of the hottest new generation acts, as well as
established heavy hitters in the Latin and General market space.
Along with exciting surprise guests, the 4 hour high energy party
had all of STAPLES on their feet for a party you didn't want to
miss," stated Hans Schafer, Director
of Latin Talent at AEG Live / Goldenvoice.
Calibash 2016 was sponsored by Bud Light, McDonalds,
Southern CA Toyota Dealers, Jack Daniels, Vallarta Supermarkets,
Open Road Films, LA Care Covered, Pampers, Vicks Vapor and Ford.
Continue the conversation about Calibash 2016 on social media using
#Calibash2016.
About Spanish Broadcasting System, Inc.
Spanish
Broadcasting System, Inc. is the largest publicly traded
Hispanic-controlled media and entertainment Company in the United States. SBS owns and operates 20
radio stations in the top U.S. Hispanic markets of New York, Los
Angeles, Miami,
Chicago, San Francisco and Puerto Rico, airing the Tropical, Mexican
Regional, Spanish Adult Contemporary, Spanish Oldies and Urbano
format genres. SBS also operates AIRE Radio Networks, a national
radio platform that creates, distributes and markets leading
Spanish-language radio programming to over 100 affiliated stations
reaching 88% of the U.S. Hispanic audience. The Company also owns
and operates MegaTV, a television operation with over-the-air,
cable and satellite distribution and affiliates throughout the U.S.
and Puerto Rico. SBS also produces
live concerts and events and owns 21 bilingual websites, including
Lamusica.com, an online destination and mobile app providing
content related to Latin music, entertainment, news and culture.
For more information, visit us online at
www.spanishbroadcasting.com.
About AEG Live
AEG Live, the live-entertainment
division of Los Angeles-based AEG,
is dedicated to all aspects of live contemporary music performance.
AEG Live is comprised of touring, festival, broadcast, merchandise
and special event divisions, fifteen regional offices and owns,
operates or exclusively books thirty-five state-of-the-art venues.
The current and recent concert tour roster includes artists such as
Alicia Keys, American Idols, Bon
Jovi, Carrie Underwood, Daughtry,
Enrique Iglesias, Jennifer Lopez, Justin
Bieber, Kenny Chesney,
Leonard Cohen, Paul McCartney, Taylor
Swift, The WHO, Trey Songz and Juanes. The company is also
currently producing residency shows at The Colosseum at Caesars
Palace in Las Vegas including
Celine Dion, Rod Stewart and Shania Twain and is the
exclusive promoter at The Joint at Hard Rock Hotel & Casino Las
Vegas. AEG Live is also the largest producer of music festivals in
North America from the critically
acclaimed Coachella Valley Music & Arts Festival to Stagecoach
Country Music Festival and New Orleans Jazz & Heritage
Festival. www.aeglive.com
Media Contacts:
Vladimir Gomez - Director of
Communications & National Promotions - Spanish
Broadcasting System, Inc. (SBS)
- vgomez@sbscorporate.com - (786) 394-9000 ext. 1144
Daniel Morales - Tapiz Media -
danielmorales@tapizmedia.com
Photo - http://photos.prnewswire.com/prnh/20160127/326429
Photo - http://photos.prnewswire.com/prnh/20160127/326430
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SOURCE Spanish Broadcasting System, Inc.