LONDON, Jan. 10, 2022 /PRNewswire/ -- Blackbird plc
(AIM:BIRD, OTCQX: BBRDF), the technology licensor, developer and
seller of the market-leading cloud native video editing platform,
Blackbird, has won a 2021 NAB Show Product of the Year Award.
NAB's official annual awards program recognizes the most
significant and promising new products and technologies showcased
by partners of NAB Show. NAB Show Product of the Year Award Winners
are selected by a panel of industry experts in 16 categories and
announced in a live awards ceremony on NAB Amplify.
Chris Brown, NAB Executive Vice
President of Conventions and Business Operations, said: "Winners
like Blackbird are revolutionizing the way people experience media
and entertainment. The 2021 NAB Show Product of the Year Awards
highlight the best of what's new and celebrate the breakthroughs
and advancements within the content industry."
Blackbird plc CEO, Ian McDonough,
added: "Many thanks to the NAB panel that have voted Blackbird as a
Product of the Year. The NAB show is the largest and most important
in our industry and so it's a genuine honour and privilege to
accept this award. It's been an incredible award season for us and
following our successful fundraise at the end of 2021 I'm
incredibly excited about the possibilities that await us in
2022."
The award follows Blackbird winning the IABM Environmental
Sustainability Company of the Year Award 2021 in recognition of
its campaign to dramatically reduce carbon emissions within
the video production industry. Blackbird's carbon awareness study
titled - 'Video Shouldn't Cost the Earth' - highlights that cloud
native Blackbird generates up to 91% less carbon emissions than on
premise and cloud-based video editing workflows. Blackbird was
recently awarded the London Stock Exchange's Green Economy Mark in
recognition of its work in contributing to the green economy – just
2.5% of UK listed companies have been given this esteemed
award. In November, Blackbird was crowned Best Tech Company
2021 at the SportsPro OTT Awards.
Blackbird drives awareness, monetization and efficiencies for
brands in the sports, news, entertainment and enterprise
sectors. Customers include Univision, Tata Communications,
EVS, Eurovision Sport, IMG, Deltatre, Sky News Arabia, A+E
Networks, BT Sport, NHL, Eleven Sports, Cheddar News, the U.S
Department of State and 80 local US news stations with
TownNews.
About NAB Show
NAB Show, held April 23–27, 2022, in Las Vegas, encompasses media, entertainment
and technology and is the ultimate marketplace for those seeking to
create superior audio and video experiences. From creation to
consumption, across multiple platforms, NAB Show is where global
visionaries convene to bring content to life in new and exciting
ways. For complete details, visit www.nabshow.com.
About NAB
The National Association of Broadcasters is the premier advocacy
association for America's broadcasters. NAB advances radio and
television interests in legislative, regulatory and public affairs.
Through advocacy, education and innovation, NAB enables
broadcasters to best serve their communities, strengthen their
businesses and seize new opportunities in the digital age. Learn
more at www.nab.org.
About Blackbird plc
Blackbird plc operates in the fast-growing SaaS and cloud video
market. It has created Blackbird®, the world's most advanced suite
of cloud-native computing applications for video, all underpinned
by its lightning-fast codec. Blackbird plc's patented technology
allows for frame accurate navigation, playback, viewing and editing
in the cloud. Blackbird® enables multiple applications, which are
used by rights holders, broadcasters, sports and news video
specialists, esports, live events and content owners,
post-production houses, other mass market digital video channels
and corporations.
Since it is cloud-native, Blackbird® removes the need for
costly, high end workstations and can be used from almost anywhere
on almost any device. It also allows full visibility on
multi-location digital content, improves time to market for live
content such as video clips and highlights for digital
distribution, and ultimately results in much more effective
monetisation.
Blackbird plc is a licensor of its core video technology under
its 'Powered by Blackbird' licensing model. Enabling video
companies to accelerate their path to true cloud business models,
licensees benefit from power and carbon reductions, cost and time
savings, less hardware and bandwidth requirements and easy
scalability.
www.blackbird.video
www.linkedin.com/company/blackbird-cloud
www.twitter.com/blackbirdcloud
www.facebook.com/blackbirdplc
www.youtube.com/c/Blackbirdcloud
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SOURCE Blackbird plc