Big Sofa Technologies Group PLC Ipsos: product co-development and embedding
May 22 2019 - 1:01AM
RNS Non-Regulatory
TIDMBST
Big Sofa Technologies Group PLC
22 May 2019
22 May 2019
Big Sofa Technologies Group plc
("Big Sofa Technologies" or the "Company")
Ipsos: product co-development and embedding
Launch of behavioural insight products, co-developed with
Ipsos
Big Sofa Technologies (AIM:BST), a video analytics provider to
the global insight and analytics industries, announces the launch
of a set of Ipsos and Big Sofa Technologies co-branded behavioural
insight products. These next generation, video-led consumer insight
solutions utilise Big Sofa Technologies' platform to provide
analysis of real-life consumer behaviours at speed and at
scale.
The co-designed products have been in development with Ipsos
since the start of the year and, after a successful launch
internally with Ipsos, have now won their first client commissions.
In addition to the analysis derived from the Big Sofa Technologies
platform, which can be used on a self-service or full-service
basis, the platform output provides the opportunity for additional
analysis to be provided depending on client need.
This co-development and successful launch represents a
significant milestone in the growth of the relationship with Ipsos,
a significant shareholder in the Company since their investment in
2018. It also marks ongoing delivery against the strategic goal of
closer integration with Ipsos, as outlined in the annual
report.
Commissioned revenue to be recognised in 2019 from completed and
ongoing projects with Ipsos has now exceeded $500k, more than was
recognised from Ipsos in the whole of 2018, and almost 3-times the
level of commissions over the same period in 2018.
Kirsty Fuller, Chief Executive Officer of Big Sofa Technologies,
commented:
"In the Final Results Announcement in March, I outlined the
three pillars to Big Sofa Technologies' strategic roadmap,
including continued integration with Ipsos. Since then, we have
launched our first products developed in conjunction with Ipsos,
and continued to work with Ipsos to embed our tech and our
processes in their workflows and processes. These product launches
and the subsequent commissions mark a further development in our
strategic relationship with Ipsos and progress against the goals we
set earlier in the year."
Enquiries
Big Sofa Technologies Group plc +44 (0) 20 7357 0033
Kirsty Fuller, CEO
Joe MacCarthy, CFO
Arden Partners plc (Nominated Adviser
and Broker) +44 (0)20 7614 5900
Paul Shackleton / Ben Cryer
Novum Securities (Joint Broker) +44 (0)20 7399 9427
Colin Rowbury
About Big Sofa Technologies Group plc
Big Sofa Technologies is an insight-led technology company. The
design and development of our technology has been guided by expert
understanding of the insight and analytics industries and the
needs, pressures and business questions of the clients they
serve.
We uncover and analyse new-to-the-industry behavioural data sets
in video, enabled by the power of our pioneering data capture and
platform technology. We are innovating both in how video-led
projects and programmes are designed and in how the data is
analysed, showcased, embedded and re-mined.
Our software platform collates, analyses and organises large
volumes of raw/unstructured video enabling our clients, which
include leading market research and data companies and major
household brands, to perform detailed and sophisticated consumer
insight analysis and make genuine use of video content.
Big Sofa Technologies' shares are admitted to trading on the
London Stock Exchange's AIM market under the ticker BST.L.
To find out more, visit www.bigsofatech.com
Follow us on twitter at @bigsofatech
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END
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