Focusrite PLC Major New Product Upgrade and Launch (9433Z)
June 02 2016 - 1:00AM
UK Regulatory
TIDMTUNE
RNS Number : 9433Z
Focusrite PLC
02 June 2016
Strictly embargoed until: 07.00, 2 June 2016
Focusrite Plc
("the Company" or "the Group")
Major New Product Upgrade and Launch
Focusrite Plc (AIM: TUNE), the global music and audio products
company supplying hardware and software used by professional and
amateur musicians around the world, announces the upgrade and
launch of its second generation Scarlett USB audio interface
range.
Scarlett is the number one selling audio interface product in
the world. With over one million units sold since its launch in
2011, it is Focusrite's leading product by volume of sales. The new
and upgraded Scarlett range is targeted at the large market of
hobbyist recording musicians, all the way through to
semi-professional producers and audio engineers.
Priced between GBP84.99 and GBP379.99 the second generation of
the Scarlett USB audio interfaces is packed full of improvements,
notably delivering Focusrite's fastest USB performance yet, with
very low roundtrip latency measurements - so low, it opens up
entirely new ways of recording for its largest target audience. The
new range also boasts a host of improvements to the product design,
imbedded technology and software, making the product better, faster
and easier to use than its market leading predecessor.
Following the announcement of an alliance between Focusrite and
Avid(R) , the new range of Scarlett interfaces will also include a
number of software packages including an exclusive version of Avid
Pro Tools(R) | First. Named Focusrite Creative Pack, the offering
features the free version of the industry-standard Pro Tools
digital audio software, alongside a collection of 12 additional
software plug-ins including Ableton Live Lite, Softube's Time and
Tone bundle, and much more, giving users the freedom to better
explore Scarlett's capabilities.
Commenting on the launch, Dave Froker, CEO, said: "The Scarlett
range is currently our most successful product range and has firmly
established itself as the world market leader. Today we are
launching the next generation of Scarlett, which is an even better
product for recording musicians as it is faster and easier to use.
It is available immediately and we have begun to distribute it via
our long established sales channels and partners across the world.
Initial consumer and sales channel feedback has been extremely
positive and we are confident that the second generation Scarletts
will cement our place as the provider of the world's number one
interface range for years to come."
- ends -
Enquiries:
Focusrite Plc:
Dave Froker (CEO) +44 1494 836301
Jeremy Wilson (CFO) +44 1494 836301
Panmure Gordon (Nominated
Adviser and Broker)
Freddy Crossley +44 20 7886 2968
Tom Salvesen +44 20 7886 2904
Belvedere Communications
John West +44 20 3567 0510
Kim Van Beeck +44 20 3567 0510
Notes to Editors
Focusrite is a global music and audio products group supplying
hardware and software products used by professional and amateur
musicians, which enables the high quality production of music.
The Group has two established and rapidly growing brands:
Focusrite and Novation. The Focusrite brand makes audio interface
and other products for audio recording musicians. The Novation
brand allows its customers to make electronic music using
synthesisers and computer-enabled technology.
The Group has a global customer base with a distribution network
covering approximately 160 territories. Focusrite is headquartered
in High Wycombe, United Kingdom with a marketing subsidiary in Los
Angeles, United States and has around 160 employees.
This information is provided by RNS
The company news service from the London Stock Exchange
END
PRLEASKFEEAKEFF
(END) Dow Jones Newswires
June 02, 2016 02:00 ET (06:00 GMT)
Focusrite (LSE:TUNE)
Historical Stock Chart
From Apr 2024 to May 2024
Focusrite (LSE:TUNE)
Historical Stock Chart
From May 2023 to May 2024