NEW
YORK, May 22, 2024 /PRNewswire/ -- Global
technology intelligence firm ABI Research forecasts
that the Augmented Reality (AR) and Virtual Reality (VR) markets
will grow by 60% and 44% from 2024 to 2030. Verticals poised for
the largest growth include healthcare, manufacturing, and consumer
industries, with revenues of US$4
billion, US$8 billion, and
US$6 billion, respectively.
"A combination of AR/VR hardware and software advancements along
with Artificial Intelligence (AI) are enhancing the capabilities of
immersive applications, making them more effective and efficient.
These augmented and virtual reality technologies have accelerated
training times, providing immersive, real-time learning experiences
that are both cost-effective and scalable. Together with continual
improvements in hardware, allowing for more user-friendly devices,
these factors are the driving forces behind the market's rapid
growth," explains Matilda Beinat,
Augmented and Virtual Reality Research Analyst at ABI Research.
AR and VR have proven to be highly impactful for manufacturing,
especially regarding training and data visualization. Companies
like Aveva and Strivr have been leveraging AR and VR for
training, simulations, and creative designs and have seen
improvements to knowledge retention of up to two times more than
traditional methods. Medivis has been utilizing AR and VR for
educating healthcare professionals, as well as for surgical
procedures. Not only have enterprises seen the real benefits of
using AR and VR, but the consumer sector has been developing
significantly. XREAL, a leader in the consumer smart glasses
segment, is expanding its stake in the market and leaning in to
spatial computing.
According to Beinat, "AR and VR are not a 'hype' technology.
These technological advancements enhance productivity, drive
innovation, and open new opportunities for both business and
consumer applications. The rapid expected growth in AR and VR
markets is not accidental, with immersive technologies seeing
adoption more readily across various industries."
These findings are from ABI Research's Augmented Reality State
of the Market and Virtual Reality State of the Market reports.
These reports are part of the company's Augmented and Virtual
Reality research, which includes research, data, and ABI
Insights.
About ABI Research
ABI Research is a global technology intelligence firm uniquely
positioned at the intersection of technology solution providers and
end-market companies. We serve as the bridge that seamlessly
connects these two segments by providing exclusive research and
expert guidance to drive successful technology implementations and
deliver strategies proven to attract and retain customers.
ABI
Research是一家全球性的技术情报公司，拥有得天独厚的优势，充当终端市场公司和技术解决方案提供商之间的桥梁，通过提供独家研究和专业性指导，推动成功的技术实施和提供经证明可吸引和留住客户的战略，无缝连接这两大主体。
For more information about ABI Research's services, contact us
at +1.516.624.2500 in the Americas, +44.203.326.0140 in
Europe, +65.6592.0290 in
Asia-Pacific, or
visit www.abiresearch.com.
Contact Info:
Global:
Deborah Petrara
Tel: +1.516.624.2558
pr@abiresearch.com
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SOURCE ABI Research