Storkcraft Wins “Crib Accessory Product of the Year” In 2024 Baby Innovation Awards
July 16 2024 - 7:01AM
The 2024 Baby Innovation Awards, an independent recognition
platform highlighting the most innovative companies, services, and
products in the highly competitive baby care industry, today
announced that Storkcraft, one of the fastest-growing names within
the juvenile furniture space, is the recipient of the “Crib
Accessory Product of the Year” award.
The Storkcraft Santorini Deluxe 5-in-1 Convertible Crib with
Bonus Toddler Guardrail can evolve with the growth of a child,
transforming into a toddler bed whenever a child is ready to
transition to their first “big kid” bed. Designed to adapt to
growing babies, the Santorini includes a bonus, premium toddler
safety guardrail—spanning half of the crib’s length—and has a
four-position adjustable mattress support base that can be lowered
as the child develops.
To support the child’s journey from babyhood to toddlerhood (and
beyond) the Santorini also can transform into a daybed and full
(double) bed that can be styled with or without a footboard (a
compatible Storkcraft bed conversion kit is sold separately). This
5-in-1 convertible crib can accommodate any standard full-size crib
and toddler mattress (sold separately).
The Santorini’s adjustable mattress support base includes an
innovative fourth mattress height that is suitable for newborns,
providing parents with easier access to their baby. The Santorini
is crafted from pine wood and its applied finish has been tested to
meet or exceed the applicable ASTM and CPSIA safety standards.
The Santorini is GREENGUARD Gold Certified, having been screened
for more than 10,000 chemicals and VOCs known to pollute indoor
air. The Santorini is also certified by the Juvenile Products
Manufacturers Association (JPMA), having been expertly tested by
third-party, accredited labs to meet or exceed applicable voluntary
and mandatory safety standards. Storkcraft has also garnered the
Parent Tested Parent Approved (PTPA) Seal of Approval for nursery
and children’s bedroom furniture. Storkcraft is a proud member of
the JPMA.
“Beneath the Santorini’s beauty and elegance is a soul and a
story, as this unique crib was born as a hand-drawn sketch on a
napkin, designed by a father-to-be for his future daughter,”
remarked Justin L. Segal, Vice President of Product & Brand at
Storkcraft. “This award from Baby Innovation is special and
meaningful to us as we seek to bring the love, beauty, and meaning
behind the Santorini to families all across North America, and
bring their dream nurseries to life.”
Consumer spending in the Baby Care market is projected to reach
over 19 billion by 2030. The Independent Innovation Awards program
is the industry’s most robust recognition platform for the
innovators and leaders within the Baby Care industry. The annual
awards program recognizes the most outstanding companies, services,
and products in this rapidly expanding market. This year’s program
attracted thousands of nominations from around the world.
“With Storkcraft, parents with any budget can achieve the
nursery of their dreams. Their furniture is not just thoughtfully
designed, but being modular and adaptable, is purposely crafted to
grow with your family, saving hundreds of dollars without
sacrificing quality through all of childhood's stages,” said Travis
Grant, Managing Director of Baby Innovation Awards.
“Congratulations to Storkcraft on winning the ‘Crib Accessory
Product of the Year’ award. By delivering fine furniture just for
your littlest ones, Storkcraft is integrating into the family
itself with pieces that will grow along with your family, and will
be used for many years to come.”
About Baby Innovation AwardsPart of Independent
Innovation Awards organization, a global market intelligence and
recognition program within the most competitive consumer
categories, The Baby Innovation Awards honors the most outstanding
and innovative companies, services, and products within the rapidly
expanding Baby care industry. The Baby Innovation Awards provides
public recognition for the achievements of baby care industry
companies and products including Baby Clothes, Nursing and Feeding,
Toys and Learning, Nursery, Strollers and more. For more
information visit: https://babyinnovationawards.com.
About StorkcraftEstablished in 1945, Storkcraft
manufactures style-forward, safety-focused, aspirational, and
innovative nursery and children's furniture products. With a
growing product portfolio, Storkcraft currently offers a wide
variety of nursery and children's furniture, available both
in-store and online across the United States and Canada. Storkcraft
is a proud member of the Juvenile Products Manufacturers
Association (JPMA). For more information, visit
http://www.storkcraftdirect.com.
Contact: Travis Grant Baby Innovation
Awards travis@independentinnovationawards.com 949.667.4475