via NEWMEDIAWIRE -- NexTech AR Solutions (the “Company” or
“NexTech”) (OTCQB:NEXCF) (CSE:NTAR) (FSE:N29) today announced that
it joined Khronos an exploratory group of leading retailers,
manufacturers, and technology companies in a groundbreaking
collaboration to establish 3D commerce standards and guidelines.
The exploratory group was formed by Khronos® Group, an open
consortium of leading companies creating advanced 3D standards, at
the end of April. Adobe, Deloitte Consulting, Facebook, Google,
Microsoft, NVidia, Pinterest, Qualcomm, Samsung and Shopify are
among the tech companies participating in the exploratory group.
Khronos cited a study by Gartner that predicts massive
growth for AR/VR shopping in the next few years as high-speed 5G
technology expands worldwide. Gartner predicts that by 2020, more
than 100 million consumers will shop using AR technology. About
fifty percent of retailers plan to deploy AR/VR 3D technology by
next year, according to the report. With 5G's higher speeds
consumers will be able to experience real-time renderings creating
truly immersive experiences. Once 5G technology is available
NexTech is planning to launch a holographic fully volumetric 3D-AR
human assistant which can be programmed to be used for eCommerce or
for education.
The exploratory group will work together to research the
creation of standards and guidelines to produce and distribute
real-time 3D representations of products so they can be experienced
realistically and consistently across all platforms and devices,
such as mobile, Web and Augmented Reality (AR) or Virtual Reality
(VR) solutions.
“We are excited to join this incredible group of leading
companies to help further the creation and adoption of 3D virtual
products across a variety of platforms. As 3D visualization
technologies become more prevalent, it’s crucial to be able to
present these experiences consistently across multiple consumer
endpoints like eCommerce websites, apps, in social feeds, and in ad
units,” said Evan Gappelberg, CEO of NexTech. “Our diverse tech
stack and leadership position in AR e-commerce makes us an ideal
member for this group, as we’re able to address a major pain point
through our solutions - transforming content from 2D into the 3D-AR
e-commerce world. We look forward to collaborating together to
solve the industry’s friction points within 3D visualization, and
to develop new standards that can shape the future of the
technology.”
With 3D poised to grow as a new shopping medium for product
manufacturers, retailers and advertising platforms, key players in
the industry are now looking at how to scale production and achieve
broad distribution for virtual products with optimized industry
workflows to minimize costs. Working in collaboration with NexTech
on this initiative are leading global retail brands and technology
companies including Adobe, Autodesk, Dassault Systèmes, Deloitte
Consulting, Facebook, Ferguson Ventures, Google, Houzz, IKEA,
JD.com, Lowe’s, Microsoft, NVIDIA, Pinterest, Qualcomm, Samsung,
Shopify, Target, ThreeKit, Topline Furniture, Unity Technologies,
UX3D, Wayfair, and Williams-Sonoma Inc./Outward.
NexTech’s industry-leading AR solutions empower retail
organizations to use AR experiences to reach consumers at various
touchpoints, including eCommerce, social media, and ad
networks. The company has also enhanced its product offerings
for 3D asset creation, making it easier for retailers to turn
products into rich AR experiences.
About the Khronos Group
The Khronos Group is an open industry consortium of over 140
leading hardware and software companies creating advanced,
royalty-free, acceleration standards for 3D graphics, Augmented and
Virtual Reality, vision processing and machine learning. Khronos
standards include Vulkan®, OpenGL®, OpenGL® ES, OpenGL® SC, WebGL™,
SPIR-V™, OpenCL™, SYCL™, OpenVX™, NNEF™, COLLADA™, OpenXR™ and
glTF™. Khronos members are enabled to contribute to the development
of Khronos specifications, are empowered to vote at various stages
before public deployment and are able to accelerate the delivery of
their cutting-edge accelerated platforms and applications through
early access to specification drafts and conformance tests.
About NexTech AR Solutions Corp.
NexTech is bringing a next-generation web enabled augmented
reality (AR) platform with Artificial Intelligence (AI) and
analytics to the Cannabis industry, eCommerce, education, training,
healthcare and video conferencing. Having integrated with Shopify,
Magento and Wordpress, its technology offers eCommerce sites a
universal 3D shopping solution. With just a few lines of embed
code, the company’s patent-pending platform offers the most
technologically advanced 3D AR/AI technology anywhere. Online
retailers can subscribe to NexTech’s state-of-the-art, 3D AR/AI
solution for $79/mo. The company has created the AR industry’s
first end-to-end affordable, intelligent, frictionless, scalable
platform.
To learn more, please follow us
on Twitter, YouTube, Instagram, LinkedIn,
and Facebook, or visit our
website: https://www.nextechar.com.
On behalf of the Board of NexTech AR Solutions Corp. “Evan
Gappelberg” CEO and Director
For further information, please contact:
Evan Gappelberg
Chief Executive Officer
info@nextechar.com
Media contact:
Erin Hadden
FischTank Marketing and PR
ehadden@fischtankpr.com
The CSE has not reviewed and does not accept responsibility for
the adequacy or accuracy of this release.
Certain information contained herein may constitute
“forward-looking information” under Canadian securities
legislation. Generally, forward-looking information can be
identified by the use of forward-looking terminology such as, “will
be”, “looking forward” or variations of such words and phrases or
statements that certain actions, events or results “will” occur.
Forward-looking statements regarding the Company increasing
investors awareness are based on the Company’s estimates and are
subject to known and unknown risks, uncertainties and other factors
that may cause the actual results, levels of activity, performance
or achievements of NexTech to be materially different from those
expressed or implied by such forward-looking statements or
forward-looking information, including capital expenditures and
other costs. There can be no assurance that such statements
will prove to be accurate, as actual results and future events
could differ materially from those anticipated in such statements.
Accordingly, readers should not place undue reliance on
forward-looking statements and forward-looking information. NexTech
will not update any forward-looking statements or forward-looking
information that are incorporated by reference herein, except as
required by applicable securities laws.
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