AMSTERDAM, July 17, 2017 /PRNewswire/ --
New global research from Booking.com, the global leader
in connecting people with the most incredible places to stay,
reveals nearly half of travellers believe the first 24 hours of a
holiday set the tone for the rest of the trip (46%). While
'traditional' activities like unpacking bags (63%) and exploring
accommodation (60%) were most popular, travellers are increasingly
tech orientated; taking the ultimate picture for social media (27%)
and going online to check restaurant reviews (26%) also ranked
highly. These elements tend to happen before more traditional
aspects; nearly half (47%) have their first holiday treat within
the first hour, versus 54% who take pictures and 56% who check
emails.
(Photo:
http://mma.prnewswire.com/media/535994/Booking_com_24_hours_Emojis.jpg
)
In response, and to celebrate World Emoji Day, Booking.com is
creating new emojis relevant to the first 24 hours of a holiday to
better equip the social world. Over 18,000 travellers were asked
for their top five new emojis and Booking.com has brought these to
life through illustrations as well as creating a light-hearted
petition for Unicode to include them as part of their current list.
To sign the petition, visit here.
Read the full release here:
https://globalnews.booking.com/ready-tech-go-a-tech-led-focus-allows-holiday-makers-to-experience-ultimate-first-24-hours/
About Booking.com:
Established in 1996 in Amsterdam, Booking.com B.V. has grown from a
small Dutch start-up to one of the largest travel e-commerce
companies in the world. Part of The Priceline Group (NASDAQ: PCLN),
Booking.com employs 15,000+ employees in 199 offices, 70 countries
worldwide.
With a mission to empower people to experience the world,
Booking.com invests in digital technology that helps take the
friction out of travel. At Booking.com, we connect travellers with
the world's largest selection of incredible places to stay,
including apartments, vacation homes, and family-run B&Bs to
5-star luxury resorts, tree houses and even igloos. The Booking.com
website and mobile apps are available in 40+ languages, offer +1.3M
properties, and cover +110,000 destinations in 227 countries and
territories worldwide.
Each day, +1.4M room nights are reserved on Booking.com. Whether
travelling for business or leisure, customers can instantly book
their ideal accommodation quickly and easily with Booking.com,
without booking fees, backed up by our promise to price match. Via
our customer experience team, customers can reach Booking.com 24/7
for assistance and support in 43 languages, day or night.
For further information, contact the Booking.com Press Office:
mediarelations@booking.com