Mobiquity Technologies Enhances Real-Time Bidding with AI-Powered Ad Targeting
April 20 2023 - 7:00AM
Mobiquity Technologies, Inc. (NASDAQ: MOBQ) (the “Company”), a
leading provider of next-generation data intelligence and
advertising technology solutions, announces the integration of
advanced AI-powered ad targeting technology into its ATOS 2.0
solution. This enhancement will enable advertisers to optimize
their ad placements in real-time, ensuring greater precision and
improved campaign performance across multiple platforms.
Dean Julia, CEO of Mobiquity Technologies, stated, "Our team has
been working diligently to bring the power of AI to our ATOS 2.0
solution, and we believe that this new addition will revolutionize
the way advertisers approach real-time bidding. By leveraging
advanced machine learning algorithms, our platform can analyze vast
amounts of data to make intelligent decisions, ultimately driving
better results for our clients."
The innovative AI-powered ad targeting technology offers several
key benefits to advertisers, including:
- Enhanced targeting accuracy: The AI algorithms analyze user
behavior, interests, and preferences to deliver highly targeted ads
that resonate with the audience, resulting in increased engagement
and higher conversion rates.
- Improved ROI: By optimizing ad placements in real-time,
advertisers can reduce ad waste and ensure that their marketing
budget is utilized more efficiently, leading to a higher return on
investment.
- Cross-channel compatibility: The AI-powered ad targeting
technology is compatible with various advertising channels and
formats, enabling advertisers to create a cohesive and consistent
advertising strategy across multiple mediums.
- Data-driven insights: The AI technology not only optimizes ad
placements but also provides valuable insights and recommendations
to help advertisers refine their marketing strategies and make more
informed decisions.
- Scalability: The advanced AI-driven technology allows
advertisers to easily scale their campaigns to reach a wider
audience without compromising on targeting accuracy or
performance.
As AdTech experts, Mobiquity Technologies is committed to
staying at the forefront of innovation in the industry. The
integration of AI-driven ad targeting technology into the ATOS 2.0
solution is a testament to the company's dedication to providing
advertisers with cutting-edge tools and solutions that drive better
results.
About Mobiquity TechnologiesMobiquity
Technologies, Inc. is a next-gen, Platform-as-a-Service (PaaS)
company for data and advertising technology solutions. The Company
maintains one of the largest audience databases available to
advertisers and marketers through its subsidiaries. Mobiquity
Technologies’ current platforms; Advangelists
(www.advangelists.com) and MobiExchange (www.mobiexchange.com)
provide programmatic advertising technologies, data insights on
consumer behavior, automated ad copy and omni-channel delivery
options. For more information, please
visit: https://mobiquitytechnologies.com.
Safe Harbor StatementThis press release
contains forward-looking statements. These statements are made
under the "safe harbor" provisions of the U.S. Private Securities
Litigation Reform Act of 1995. Statements that are not historical
facts, including statements about the Company's beliefs and
expectations, are forward-looking statements. Forward-looking
statements involve inherent risks and uncertainties, and a number
of factors could cause actual results to differ materially from
those contained in any forward-looking statement. In some cases,
forward-looking statements can be identified by words or phrases
such as "may", "will," "expect," "anticipate," "target," "aim,"
"estimate," "intend," "plan," "believe," "potential," "continue,"
"is/are likely to" or other similar expressions. Further
information regarding these and other risks, uncertainties or
factors is included in the Company's filings with the SEC. All
information provided in this press release is as of the date of
this press release, and the Company does not undertake any duty to
update such information, except as required under applicable
law.
Mobiquity Technologies, Inc. Investor
Relations:
Columbia Marketing
GroupEmail: john@TheColumbiaMarketingGroup.com Phone:
646-736-1900
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