PTC Introduces New ThingWorx Studio Augmented Reality Free Trial Program
June 01 2017 - 11:00AM
Business Wire
Companies Can Begin Developing AR Experiences
in Just Minutes
PTC (NASDAQ: PTC) today launched a new ThingWorx Studio
augmented reality (AR) free trial program for the Industrial
Internet of Things (IoT). The program enables companies to leverage
the ThingWorx® Studio AR authoring and publishing tool to rapidly
prototype and develop AR experiences that can bring new value to
their businesses. The free trial program gives companies access to
the newest features of ThingWorx Studio and enables them to begin
creating their first AR experiences in just minutes. Companies
interested in joining the ThingWorx Studio free trial program can
sign up on the free trial program page.
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View the full release here:
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PTC launched a new ThingWorx Studio
augmented reality (AR) free trial program for the Industrial
Internet of Things (IoT). The program enables companies to leverage
the ThingWorx® Studio AR authoring and publishing tool to rapidly
prototype and develop AR experiences that can bring new value to
their businesses. (Photo: Business Wire)
Companies entering the ThingWorx Studio free trial program will
have access to one of the fastest and simplest ways to author and
publish AR experiences for the Industrial IoT. The free trial
program features the newest capabilities of ThingWorx Studio, and
enables companies to go from signing up to creating their first AR
experiences in just minutes. The ThingWorx Studio free trial
program is expected to draw in companies that are focused on using
AR for five primary use cases: visualizing IoT data in augmented
reality dashboards, augmenting step-by-step service instructions,
training tutorials, sales and marketing, and design reviews. These
use cases demonstrate the broad applicability of augmented reality
in the industrial and enterprise spaces, particularly when it is
combined with IoT.
“Augmented reality has incredible potential for the Industrial
IoT, but creating AR experiences needs to be fast and simple,” said
Mike Campbell, executive vice president, ThingWorx Platform, PTC.
“We designed ThingWorx Studio to take the complexity out of AR. By
joining the ThingWorx Studio free trial program, companies have
access to one of the most powerful AR development tools available,
and users can begin creating AR experiences in mere minutes.”
The new free trial program follows the success of the initial
ThingWorx Studio pilot program, which ran from July 2016 through
April 2017. Over 1,500 companies used the ThingWorx Studio
augmented reality authoring and publishing tool to create,
prototype, and pilot new AR experiences for the Industrial IoT
space, including Oracle, Solar Turbines, OSIsoft, Fujitsu Network
Communication, and EPAM. In total, the new industrial and
enterprise-focused AR experiences generated by participating
companies were viewed more than 100,000 times. This was the first
AR pilot program of this scale for the Industrial IoT that
demonstrated the simplicity and speed of AR authoring and
publishing.
Participation in the pilot program enabled companies, like
Oracle, to demonstrate the innovative value that AR can bring to
their existing customer experience solutions.
"The ThingWorx Studio pilot program from PTC allowed us to
explore how our existing CX products can infuse AR technology to
deliver a more robust customer experience across Oracle Service
Cloud, Oracle IoT Cloud, and Oracle Commerce Cloud,” said Shon
Wedde, Oracle’s senior director of CX product management. “We’re
excited to highlight how companies can integrate AR to augment
self-service, assisted service, and field service experiences
during our innovation session at the Call Center Week event in Las
Vegas, June 24-30, 2017.”
ThingWorx Studio is part of the ThingWorx Industrial IoT
platform from PTC. Leveraging Vuforia® computer vision technology,
ThingWorx Studio democratizes AR development by enabling users to
author and publish AR experiences without requiring programming or
coding skills. Content creators can leverage existing 3D data, such
as CAD data, to build and publish AR models and experiences. A
drag-and-drop, codeless interface further simplifies the AR
creation process, reducing the time that it takes to build AR
content from hours down to mere minutes. Because it is part of the
ThingWorx Industrial IoT platform, ThingWorx Studio allows content
creators to incorporate connected product data from ThingWorx into
their AR experiences. When an AR experience is generated, data from
the product – such as temperature, fuel level, or operating speed –
can be displayed, allowing for a simple, digital interface for
consuming information.
Additional Resources
- ThingWorx Studio Free Trial
Program
- ThingWorx Industrial IoT Platform
- ThingWorx Studio
- Harvard Business Review: “How Smart,
Connected Products are Transforming Companies,” authors PTC CEO Jim
Heppelmann and Harvard Professor Michael Porter
About PTC (NASDAQ: PTC)PTC has the most robust Internet
of Things technology in the world. In 1986 we revolutionized
digital 3D design, and in 1998 were first to market with
Internet-based PLM. Now our leading IoT and AR platform and
field-proven solutions bring together the physical and digital
worlds to reinvent the way you create, operate, and service
products. With PTC, global manufacturers and an ecosystem of
partners and developers can capitalize on the promise of the IoT
today and drive the future of innovation.
PTC.com @PTC Blogs
PTC, ThingWorx, Vuforia, and the PTC logo are trademarks or
registered trademarks of PTC Inc. or its subsidiaries in the United
States and other countries.
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version on businesswire.com: http://www.businesswire.com/news/home/20170601005989/en/
PTCJack McAvoy, 781-370-6143Corporate
Communicationsjmcavoy@ptc.comorFleishmanHillardSara Steindorf,
314-982-1725sara.steindorf@fleishman.com
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