Interstate Batteries, North America’s No. 1 Automotive Battery Brand, Launches Exclusive Partnership with Advance Auto Parts
December 12 2017 - 6:45AM
Business Wire
New battery program offers unrivaled automotive
aftermarket product assortment and availability at Advance Auto
Parts and Carquest locations
Advance Auto Parts, Inc. (NYSE: AAP) and Interstate Batteries
announce a strategic partnership to better serve the changing needs
of the automotive aftermarket with premium quality products,
expanded availability and enhanced customer service. Interstate
Batteries®, the leading replacement battery brand with the
largest independent battery distribution system in North America,
will become the exclusive automotive and specialty battery brand to
Advance Auto Parts® stores and customers in the spring of
2018.
Advance Auto Parts, a leading parts provider serving both
professional installers and do-it-yourself customers, will debut a
comprehensive battery program featuring Interstate products at its
more than 4,900 U.S. and international locations, and will offer
free battery testing and installation in stores. Interstate
products will be available initially at Advance’s company-owned
stores and at independently owned Carquest stores. In the future,
wholly owned Advance Auto Parts subsidiaries Worldpac, Autopart
International and Carquest Canada will also offer Interstate
products.
“We are thrilled that Advance Auto Parts will be the only
national auto parts retailer offering our customers the market
leading battery brand,” said Tom Greco, president and CEO of
Advance Auto Parts. “The trusted Interstate brand, coupled with
Advance’s best-in-class customer service, is a winning combination.
Offering Interstate products in store, online, and through delivery
within our network demonstrates our commitment to serving our
customers through differentiated, innovative solutions. Together
with Interstate, we are positioned to increase market share in
batteries and achieve growth. Long term strategic partnerships with
our suppliers are important and this is a great example.”
Automotive technicians have named Interstate Batteries the
overall Best Automotive Battery Brand every year since 2007,
according to Frost & Sullivan. Through the partnership,
professional installers and do-it-yourself customers receive
greater access and availability to premium automotive and specialty
batteries as well as a broader warranty program.
“Interstate Batteries’ long-term vision is to be the first
choice in sustainable battery solutions in every community we
serve,” said Scott Miller, president and CEO of Interstate
Batteries. “This alliance places us where our professional and
retail customers are making purchasing decisions, allowing Advance
Auto Parts and independent Carquest stores to serve as convenient,
one-stop shops to meet our customers’ needs.”
Retail customers and professional installers alike will benefit
from the partnership in many ways:
- Best-In-Class Brands: For 85
years, customers have relied on Advance Auto Parts for high quality
parts, service and solutions. Customers value quality and
reliability in batteries. Now, customers can get the entire line of
the market leading Interstate brand from Advance Auto Parts.
Interstate’s products are qualified at Interstate’s
state-of-the-art testing lab to verify their products meet or
exceed original equipment fit and function.
- Unmatched Availability: Through
the partnership, DIY consumers and professional installers will
benefit from more than 99 percent coverage for cars, light trucks,
and specialty battery needs. Combining Advance’s online platforms
and extended retail hours with Interstate’s expansive distribution
network and route service program means the two companies will be
able to provide the right battery at the right time when and where
consumers need them.
- Best-In-Class Service: Advance
locations will benefit from Interstate’s vast battery distribution
network – the largest in North America – with more frequent product
rotation and efficiencies through direct delivery to stores,
keeping shelves fully stocked. Professional installers will
appreciate Advance’s timely delivery service, allowing them more
time to focus on customers’ needs. Additionally, with its portfolio
of more than 900,000 quality products, Advance is ready to meet the
full automotive parts needs of Interstate’s extensive professional
customer base. For consumers, Advance stores will continue to offer
free battery testing and installation through the expertise of its
knowledgeable team.
- Nationwide Warranty Coverage:
Interstate warranties now will be honored at all Advance locations
and independently-owned Carquest stores in addition to the
200,000-plus professional shops that install Interstate batteries.
The Advance footprint and name recognition bring increased
convenience to Interstate customers seeking warranty support.
- Environmental Sustainability: In
addition to sharing similar values based on quality, service and
integrity, both companies also focus on environmental
sustainability. Together, the companies will recycle more than 30
million batteries per year. That’s 1.1 billion pounds of lead and
equates to more batteries recycled than sold.
For more information, visit www.advanceautoparts.com or
www.interstatebatteries.com.
About Advance Auto Parts
Advance Auto Parts, Inc. is a leading automotive aftermarket
parts provider that serves both professional installer and
do-it-yourself customers. As of October 7, 2017, Advance operated
5,074 stores and 129 Worldpac branches and employed approximately
73,000 Team Members in the United States, Canada, Puerto Rico and
the U.S. Virgin Islands. The Company also serves approximately
1,250 independently owned Carquest branded stores across these
locations in addition to Mexico and the Bahamas, Turks and Caicos,
British Virgin Islands and Pacific Islands. Additional information
about the Company, employment opportunities, customer services, and
on-line shopping for parts, accessories and other offerings can be
found at www.AdvanceAutoParts.com.
About Interstate Batteries
For more than 65 years, Interstate Batteries® has powered people
down roads, trails and waterways and charged up businesses for
success. Best known for its starting, lighting and ignition (SLI)
batteries, its products have been under car hoods since 1952, each
one backed by the company’s service, quality and value. Interstate
All Battery Center® provides portable power in both retail and
commercial markets, and Interstate PowerCare® offers premier
products and technical expertise for all critical and motive power
needs. Headquartered in Dallas, Interstate Batteries is an industry
leader in recycling efforts, as well as a global leader in safe
lead handling practices. Guided by a set of core values, the
company’s purpose is to glorify God and enrich lives while
delivering the most trustworthy source of power to the world. For
more information, visit www.interstatebatteries.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20171212005426/en/
MEDIA CONTACTS:On behalf of Advance Auto PartsGreg
Miller, 214-891-7668greg_miller@richards.comorJackson Spalding for
Interstate BatteriesSarah Marshall,
214-269-4007smarshall@jacksonspalding.comorINVESTOR RELATIONS
CONTACT:Advance Auto PartsPrabhakar Vaidyanathan,
919-227-5466prabhakar.vaidyanathan@advance-auto.com
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