Kellogg Returning Honey Smacks to Shelves After Salmonella Recall
October 22 2018 - 9:56AM
Dow Jones News
By Colin Kellaher
Kellogg Co.'s Honey Smacks cereal will begin returning to U.S.
shelves next month in limited quantities following a nationwide
recall over salmonella concerns.
The Battle Creek, Mich., cereal maker recalled more than 11
million boxes of Honey Smacks over the summer after a salmonella
outbreak linked to a factory that produced the cereal sickened 135
people in 36 states. No deaths were reported in connection with the
salmonella outbreak, the Centers for Disease Control and Prevention
said in September, and illnesses were reported between March and
August.
The U.S. Food and Drug Administration said in a July letter that
it found "serious violations" following an inspection of a Gridley,
Ill., plant. The agency said the factory, owned by Wisconsin-based
Kerry Inc., maintained unsanitary conditions and failed to comply
with rules meant to prevent foodborne illnesses. A spokesman for
Kerry told The Wall Street Journal in September that as a result of
the FDA's investigation, it has worked to improve sanitation and
enhanced employee training among other changes.
Kellogg said cereal production for the Honey Smacks relaunch has
been moved to a "trusted and tested" company-owned facility. The
company also said it has updated its recipe for the cereal, using
simpler ingredients. Boxes of the cereal will be labeled with "New
Recipe" in the top left corner.
Honey Smacks was introduced in 1953.
--Kimberly Chin contributed to this article.
Write to Colin Kellaher at colin.kellaher@wsj.com
(END) Dow Jones Newswires
October 22, 2018 10:41 ET (14:41 GMT)
Copyright (c) 2018 Dow Jones & Company, Inc.
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