Prime Hotels & Resorts Transitions Three More Properties Adding Chicago and Seattle Locations to Coast-to-Coast Line-Up
June 30 2004 - 2:04PM
PR Newswire (US)
Prime Hotels & Resorts Transitions Three More Properties Adding
Chicago and Seattle Locations to Coast-to-Coast Line-Up Brings
Brand Portfolio Count to 14 Full-Service Hotels FAIRFIELD, N.J.,
June 30 /PRNewswire-FirstCall/ -- Prime Hospitality Corp.
(NYSE:PDQ) announces that today, June 30, three former Wyndham
Hotels will be converted to the PRIME Hotels & Resorts brand,
adding Chicago and Seattle to its growing roster of coast to coast
hotels. Bringing the chain's hotel count to 14, the Wyndham Seattle
- Tacoma Airport will be flagged the PRIME Hotel Seattle -Tacoma
Airport; the Wyndham Garden Hotel - Bothell will be branded the
PRIME Hotel & Suites Seattle/Bothell and the Wyndham Garden
Hotel - Naperville will become PRIME Hotel & Suites
Chicago/Naperville. "As we strategically build our portfolio of
full-service hotels across the nation, these are two very important
markets for the PRIME Hotels & Resorts brand, appealing to both
the business and leisure mix of clients seeking a full-service
property that is committed to delivering quality, service and
customer preference," states A. F. Petrocelli, Chairman and CEO of
Prime Hospitality Corp. Conveniently located on International
Blvd., the PRIME Hotel Seattle - Tacoma Airport is the ideal base
to explore Seattle's sights including Pike Place Market, the Space
Needle, historic Pioneer Square and Fifth Avenue shopping, as well
as sporting events at Key Arena. This hotel enjoys being the most
convenient SeaTac Airport hotel situated just at the airport's
entrance. All 180 rooms and 24 suites are richly styled in
contemporary design, with high-end room features including free
high-speed wired or wireless Internet access, cozy pillow-top
mattresses, shower massagers, cordless two-line phones and
award-winning Herman Miller(R) Aeron(R) chairs in the ample work
space- desk area. Other amenities are complimentary airport
shuttle, an indoor pool and 6,400-square-feet of meeting and
function space. Enjoy Cal-Ital favorites at Terra Nova Bar &
Grille for breakfast, lunch and dinner, including the signature
lunchtime pasta bar; cocktails are served in the Lobby Lounge. Just
minutes from downtown Seattle, the PRIME Hotel & Suites
Seattle/Bothell, is perfectly situated in Bothell's "Technology
Corridor". The 140 deluxe rooms and 26 suites offer wired, or
wireless, free high-speed Internet access and cozy pillow-top
mattresses. The property features an outdoor pool and whirlpool,
fitness center and a nearby jogging trail, as well as 4,600 square
feet of meeting and function space. The Garden Caf� is open for
breakfast lunch and dinner, offering casual American fare; drinks
are served in the Lobby Lounge. Located just south of the East-West
High-Tech Corridor with Chicago just minutes away, the PRIME Hotel
& Suites Chicago/Naperville is close to business, shopping,
dining and area attractions. All 143 nicely appointed rooms,
including 39 suites, offer a choice of wireless or wired free high-
speed Internet access. Enjoy drinks at the lobby lounge, complete
with a fireplace and library overlooking landscaped lush gardens.
Other amenities include a fitness center, indoor pool and whirlpool
and over 5,600 square feet of banquet and meeting space. Classic
American favorites are served in the Garden Caf� for breakfast,
lunch and dinner. As part of the brand's move into the upscale
full-service hotel arena, and to differentiate itself in that
marketplace, PRIME Hotels & Resorts is providing free and
unlimited wired and wireless, high-speed Internet access at all of
its properties. Furthermore, as members of the Prime Rewards
loyalty program, guests staying at PRIME Hotels & Resorts can
enjoy PRIME Personal Choices by selecting their own, favorite
Welcome Amenities that will be in their guest room awaiting their
arrival. Prime Rewards members also earn both points and miles for
FREE nights and FUN flights as a participant in its Prime Rewards
loyalty program. Members will also earn a minimum of 500 airline
miles per stay. These new additions to the chain are part of 12
Wyndham hotels being converted to the PRIME Hotels & Resorts
brand, adding a total of 2,321 new rooms and 48,229 square feet of
meeting space. With one final Wyndham conversion transitioning next
week, upon completion, the hotel chain will boast 15 properties in
major markets coast to coast, including Atlanta, Seattle, San
Diego, northern New Jersey and Phoenix. Prime Hospitality Corp.
launched the PRIME Hotels & Resorts brand in January 2003 with
the conversion of the Sheraton Saratoga Springs to PRIME Hotel
& Conference Center- Saratoga Springs, NY. In March of this
year, the chain expanded with the re-branding of the Radisson Hotel
& Suites, Fairfield, NJ and the Radisson Suites, Secaucus, NJ,
and in the past seven weeks it converted eight of 12 Wyndham hotels
(Salt Lake City, UT, Sunnyvale, CA, San Diego, CA, Nashville, TN,
Atlanta, GA and three in Phoenix, AZ) to the PRIME Hotels &
Resorts brand. In December 2003, Prime Hospitality Corp. entered
into a management agreement with Hospitality Properties Trust (HPT)
for 24 AmeriSuites hotels and 12 full-service Wyndham hotels to be
re-branded under PRIME Hotels & Resorts chain. The agreement
became effective on January 1, 2004 for the AmeriSuites hotels and
February 1, 2004 for the PRIME Hotels & Resorts hotels. Also,
as part of the agreement, HPT will provide $25 million during the
first two years to pay for re-branding and other capital
improvements on the 36 hotels. Prime Hospitality Corp., one of the
nation's premiere lodging companies, owns, manages, develops and
franchises more than 250 hotels throughout North America. The
Company owns and operates three proprietary brands, AmeriSuites(R)
(all-suites), PRIME Hotels & Resorts(SM) (full-service) and
Wellesley Inns & Suites(R) (limited service). Also within
Prime's portfolio are owned and/or managed hotels operated under
franchise agreements with national hotel chains including Hilton,
Sheraton, Hampton, and Holiday Inn. Prime can be accessed over the
Internet at http://www.primehospitality.com/. For reservations,
call (866) WE- R- PRIME, or (866) 937-7746, or visit
http://www.primehotelsandresorts.com/. DATASOURCE: Prime
Hospitality Corp. CONTACT: Taryn Schneider +1-954-563-7902, , for
Prime Hospitality Corp. Web site: http://www.primehospitality.com/
http://www.primehotelsandresorts.com/ Company News On-Call:
http://www.prnewswire.com/comp/130238.html
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