Steak n Shake Launches New Irresistible Fruit 'n Frozen Yogurt Milk Shakes
December 26 2006 - 7:00AM
PR Newswire (US)
Taste of real fruit blended with low-fat frozen yogurt tempts,
delights guests INDIANAPOLIS, Dec. 26 /PRNewswire-FirstCall/ -- The
Steak n Shake Company (NYSE:SNS) adds four new Fruit 'n Frozen
Yogurt Milk Shakes -- Raspberry, Strawberry, Banana and, for those
who might be overcome by indecision, Strawberry-Banana -- to its
popular line of milk shakes. The hand-dipped Fruit 'n Frozen Yogurt
Milk Shakes will have a permanent place on the Steak n Shake menu
and are available at more than 460 Steak n Shake locations in 19
states. (Logo:
http://www.newscom.com/cgi-bin/prnh/20060914/NYTH198LOGO ) The
Fruit 'n Frozen Yogurt Milk Shakes are made with low-fat vanilla
frozen yogurt, which is hand-dipped and blended with real milk and
either raspberries, strawberries, bananas or both strawberries and
bananas. The new shakes are topped off with a sensible dollop of
whipped cream and a cherry. Steak n Shake's 70-plus years of
experience crafting the best hand-dipped milk shakes shows. "Our
guests may order Fruit 'n Frozen Yogurt Milk Shakes because they
are a lower fat treat, but these are every bit as indulgent as our
standard line of milk shakes," said Doug Willard, vice president of
consumer insight and innovation for Steak n Shake. "We tested these
new milk shakes in several stores and found overall satisfaction
has been higher than any recent milk shake we've introduced.
Tasting is believing." Steak n Shake currently offers a full line
of hand-dipped milk shakes and malts that include traditional milk
shakes and freezes, as well as Sippable Sundaes(TM), Bits 'n
Pieces(TM) and two-flavored Side-by-Side(TM) milk shakes. The Fruit
'n Frozen Yogurt Milk Shakes are available in junior, medium and
large sizes in the drive-thru or carryout, while dine-in guests can
enjoy the new milk shakes in junior size or in an old-fashioned
parfait glass. Steak n Shake is a full service, casual dining
restaurant serving a core menu of its famous STEAKBURGER(TM)
sandwiches, thin 'n crispy French fries, old fashioned hand-dipped
milk shakes, chili, home style soups, fresh salads, a variety of
desserts and breakfast. All of the food is prepared to the guest's
order and served by friendly, well-trained associates. Steak n
Shake restaurants feature full-service dining areas, counter
service and drive-thru windows and are open 24 hours a day, seven
days a week. For high-resolution photos of Steak n Shake's New
Fruit 'n Frozen Yogurt Milk Shakes, visit
http://www.bjmpr.com/newsroom/sns/ .
http://www.newscom.com/cgi-bin/prnh/20060914/NYTH198LOGO
http://photoarchive.ap.org/ DATASOURCE: Steak n Shake Company
CONTACT: Linda Jackson, Mobile, +1-317-439-2252, or Wendy
Mehringer, Mobile, +1-317-840-8424, both of Borshoff Johnson
Matthews, for Steak n Shake Company, Office: +1-317-631-6400 Web
site: http://www.bjmpr.com/newsroom/sns
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