Always on Instagram? Corona Wants You to 'Capture Summer'
July 14 2016 - 8:54AM
Nation's #1
imported beer launches search for three unique Instagram and Corona
enthusiasts to share summer across the U.S. through their
lens
Chicago, Ill., July 14, 2016
- Corona Extra, the #1 imported beer in the U.S., this week
announced a one-of-a-kind search for deserving fans to "Capture
Summer" with three awesome summer experiences. The brand will hand
over its Instagram account to three photographers who will explore
and share summer along the California Coast, in the heart of
Chicago or on the beaches of Florida throughout the 10-day
assignment.
"We're always so impressed by the images our fans
share with us on social media," said John Alvarado, vice president
of marketing, Corona Extra at Constellation Brands. "No matter the
season, they're capturing incredible moments and finding their
beach with a Corona in hand. We think summer is the absolute best
time to give them the reigns with a chance to find new beaches and
showcase their perfect summers."
The 10-day assignment for each selected applicant
offers a trip of a lifetime to enjoy summer in one of three
incredible locations while capturing how great summer can be with
Corona. For complete details, applicant qualification requirements
and city-specific assignment details, Instagram enthusiasts and
aspiring photographers can apply at
www.coronacapturesummer.com.
Each Corona Extra official summer photographer
will receive:
-
Roundtrip flight and other travel expenses
-
10-night hotel accommodations
-
Exclusive access to curated activities and
events
-
Daily food and beer allowance
-
$2,000 stipend
About Corona Extra
Corona Extra is a pilsner-style lager with a golden hue that was
first brewed in Mexico in 1925. The refreshing flavor and carefree
attitude of Corona have made it the #1 imported beer in the U.S.
and the #5 beer brand overall. Corona has been helping consumers
"Find their Beach" in the U.S. since 1981.
Corona Extra is exclusively brewed, imported and
marketed by Constellation Brands for the U.S. market.
About Constellation
Brands
Constellation Brands (NYSE: STZ and
STZ.B) is a leading international producer and marketer of beer,
wine and spirits with operations in the U.S., Canada, Mexico, New
Zealand and Italy. In 2015, Constellation was one of the top
performing stocks in the S&P 500 Consumer Staples Index.
Constellation is the number three beer company in the U.S. with
high-end, iconic imported brands including Corona Extra, Corona
Light, Modelo Especial, Negra Modelo, Pacifico, and Ballast Point,
one of the most awarded craft brewers in the U.S. Constellation is
also the world's leader in premium wine selling great brands that
people love including Robert Mondavi, Clos du Bois, Kim Crawford,
Meiomi, Mark West, Franciscan Estate, Ruffino and Jackson-Triggs.
The company's premium spirits brands include SVEDKA Vodka and Black
Velvet Canadian Whisky.
Based in Victor, N.Y., the company believes that
industry leadership involves a commitment to brand-building, our
trade partners, the environment, our investors and to consumers
around the world who choose our products when celebrating big
moments or enjoying quiet ones. Founded in 1945, Constellation has
grown to become a significant player in the beverage alcohol
industry with more than 100 brands in its portfolio, sales in
approximately 100 countries, about 40 facilities and approximately
9,000 talented employees. We express our company vision: to elevate
life with every glass raised. To learn more, visit
www.cbrands.com.
MEDIA CONTACT:
Jennifer Dohm: 312-873-9979
Jennifer.Dohm@cbrands.com
Corona Extra
This
announcement is distributed by NASDAQ OMX Corporate Solutions on
behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: Constellation Brands Inc via Globenewswire
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