Intercept Music, a Sanwire
Subsidiary, Announces Two Milestones And Provides Revenue Model of
Its Intercept PLUS Label Services Program
Los
Angeles, CA -- August 24, 2020 -- InvestorsHub NewsWire --
Intercept Music, Inc. (“Intercept”), wholly owned subsidiary of
Sanwire Corporation, (“Sanwire” or “the Company”) (OTC:
SNWR) announced today that it has processed and signed-up the
first block of 25 bands onto its Intercept PLUS label services
program through July 31, 2020 and it has distributed more than 20,000,000 streams for
its artists.
The
invitation-only label services program, Intercept PLUS was
officially launched in May 2020; refer to
Company press release
dated May 8, 2020. To join the Intercept
PLUS label services program, a band must have at least 10,000 fans
and must meet certain other minimums. With the Intercept PLUS
program, Intercept manages multiple revenue generating streams for
the bands and then participates in the profits. Intercept is
targeting gross receipts of at least $30,000 per year per
band. In addition to this first block of 25 bands, Intercept
has a backlog of dozens more bands, including a multi-platinum and
Grammy winning band that Intercept is hoping to announce in the
coming weeks.
Second
milestone: Intercept has distributed more than 20,000,000 streams
for its artists. Streaming has become the most popular way for
artists to distribute their music through global streaming services
such as Apple Music, Google Play, and Pandora, to name a few.
Streaming allows music consumers to listen to the music without
actually purchasing it. The first 25 bands that signed up with
Intercept PLUS had cumulative streams of over 40 million prior to
joining the Intercept PLUS label services
program. Streaming currently accounts for over 80% of
music consumption.
Intercept PLUS is
an invitation-only label services program that offers features
typically performed by a label including customized advertising,
licensing, merchandise sales and promotion, physical distribution,
playlist creation, revenue management, live broadcasting, and
YouTube channel management. Through the Intercept PLUS label
services program, independent artists can access the full range of
benefits traditionally offered by a music label, while driving
their own careers and maximizing revenue at a fraction of the cost
of a traditional label. Intercept PLUS features are
funded entirely through revenue sharing with
artists.
“We are
extremely pleased with the rapid growth of our Intercept PLUS label
services program and the ability to scale up this product offering
in such a short timeframe,” said Tod Turner, President of
Intercept. “Intercept PLUS label services program is proving to be
a real standout in the industry with incredible
demand. Right now, we are onboarding blocks of 20-25
bands at a time, however, we expect a substantial increase in the
coming months.”
Intercept’s online platform is dedicated to helping
independent artists and bands effectively distribute, promote, and
earn income from their music. Intercept’s platform gives artists
immediate access to hundreds of digital stores and every major
streaming platform, including Spotify, Apple Music, Amazon Music,
Pandora and Google Music. In addition to powerful DIY social media
marketing and promotional tools available on a monthly subscription
model, the invitation-only Intercept Plus program offers fully
managed promotional services, including the opportunity to sell
merchandise through branded online stores.
About Intercept Music,
Inc.
Intercept
Music, Inc. is an entertainment technology company dedicated to
helping independent artists effectively distribute, market, and
monetize their music. Sold through a Software as a Service (Saas)
model, Intercept’s online platform delivers an unsurpassed
combination of marketing, promotion, and distribution to hundreds
of stores worldwide and every major streaming service, including
Apple Music, Google Music, Pandora and Spotify. Intercept’s options
include full-service, concierge-style support and even one-on-one
coaching from award-winning music industry
professionals. Intercept focuses exclusively on the
independent music market, which is estimated at 12 million artists,
and is the fastest-growing sector of the music
industry. For more information,
visit interceptmusic.com.
About Sanwire
Corporation
Sanwire Corporation (OTC:
SNWR), a diversified company with a focus on the
entertainment industry, has been involved in aggregating
technologies for a number of years. We look for opportunities in
fragmented markets, where technology can be applied to consolidate
services into a single platform of delivery. Our current focus is
advanced entertainment technologies. For more information,
visit sanwirecorporation.com.
For further inquiries,
contact ir@sanwirecorporation.com, casper.casparian@interceptmusic.com,
or (424) 835-0833.
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Forward-Looking Statements are included within the meaning of
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Securities Act of 1934, as amended. All statements regarding our
expected future financial positions, results of operations, cash
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forward-looking statements, whether as a result of new information,
future events or otherwise.
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