Publicis Revenue Growth Stable In February
June 07 2011 - 5:35AM
Dow Jones News
French advertising company Publicis Groupe SA's (PUB.FR) revenue
growth remained stable in February, as demand for ads held up in
emerging markets, Chief Executive Maurice Levy said Tuesday.
Publicis still expects to outperform the market this year in
terms of organic revenue--a key metric in the advertising industry
that strips out acquisitions, disposals and currency effects--after
posting growth of 6.5% in the first quarter, Levy said.
"We saw no weakening in our revenue growth in the month of
February," Levy said at Publicis's annual shareholders meeting.
"Overall our objective is to grow and grow vigorously."
Levy said managers in general are still "inclined to invest" in
ads.
The CEO added that Publicis isn't a candidate to buy Aegis Group
PLC's (AGS.LN) market research firm Synovate.
Ipsos SA (IPS.FR), the world's No. 5 global research company,
confirmed late Monday that it is in discussions with Aegis about
potentially acquiring Synovate.
-By Max Colchester, Dow Jones Newswires; +33 1 4017 1740;
max.colchester@dowjones.com
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