GREEN BAY, Wis., Sept. 13, 2014 /PRNewswire/ -- Associated Bank,
current sponsor and Bank of the Green Bay Packers since 1919, will
celebrate the longevity of its relationship with the Packers by
establishing a unique game-day experience for fans.
Fans are invited to visit the Associated Bank interactive zones
at Lambeau Field tomorrow and on other game days in both the Fan
Walkway and Atrium (only ticketed guests can participate at the
Atrium location). There they will be treated to a unique and
engaging experience that will test their game readiness – matched
to that of quarterback Aaron
Rodgers.
Associated Bank will provide Packers fans the opportunity to see
how they measure up to Rodgers in an interactive fan journey that
tests their skills, accuracy, speed and smarts. The stats, along
with their photo with a Lambeau Field backdrop, will be sent to
them digitally on a Packers football card that can be shared
through social media channels. Fans can challenge their friends to
see how they measure up against one another, as well.
"As the Bank of the Green Bay Packers, Associated is pleased to
partner with the Green and Gold this season to offer the
'Associated Packers Fan Experience' where fans are at the center of
the action," said Philip B. Flynn,
president and CEO, Associated Bank. "We're appreciative of our fans
and customers and want to share a unique experience they are sure
to enjoy."
All fans completing the Associated Packers Fan Experience will
receive a token of appreciation. Fans who open an Associated
Packers Checking account additionally receive instant benefits and
giveaways.
Associated's partnership with Aaron
Rodgers and the Green Bay Packers will continue throughout
the season to include many community and customer components that
engage fans in Wisconsin.
Associated branches located in Illinois and Minnesota, home of two NFC North Division
rivals, will also be included in the experience.
"The Packers have an incredible fan base and Associated is
excited to take our campaign and partnership to the next level in
the months to come," said Christopher
Piotrowski, chief marketing officer, Associated
Bank.
To learn more about Associated Bank, visit
www.associatedbank.com
ABOUT ASSOCIATED BANC-CORP
Associated Banc-Corp
(NASDAQ: ASBC) has total assets of $26
billion and is one of the top 50, publicly traded, U.S. bank
holding companies. Headquartered in Green Bay, Wis., Associated is a leading
Midwest banking franchise, offering a full range of financial
products and services in over 200 banking locations serving more
than 100 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services
in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal
Housing Lender, Equal Opportunity Lender and Member FDIC. More
information about Associated Banc-Corp is available at
www.associatedbank.com.
Contact: Jennifer
Kaminski
Vice President
Public Relations Manager
920-491-7576 PHONE
Jennifer.Kaminski@associatedbank.com
Photo - http://photos.prnewswire.com/prnh/20140913/145971
Photo - http://photos.prnewswire.com/prnh/20140913/145972
SOURCE Associated Banc-Corp