VISTA,
Calif., May 15, 2024 /PRNewswire/ -- Javo Beverage, a Florida Food Products' (FFP)
portfolio company and a leading player in the cold brew coffee
market, is helping restaurants capitalize on the sustained interest
in the $1B cold brew coffee market at
booth #9821 at The National Restaurant Association Show in
Chicago, May 18 -21, 2024.
At their booth, show attendees can sample Javo's
category-leading cold brew coffee, iced lattes, and espresso
shakes, along with Javo's energy lemonades made with natural
caffeine and L-theanine, and premium flavor iced teas.
Research from Datassential indicates that cold brew coffee has
grown so rapidly on menus over the last ten years, that it will
overtake iced coffee sales by 2027. "The menu penetration of cold
brew is at its infancy, and the data and trends all point to a
future where cold brew is not just an option but a necessity for
restaurants looking to attract younger consumers and stay relevant
in a crowded market," said Javo's newly appointed president
Chris Johnson.
Johnson added that offering cold brew gives restaurants more
leverage in the ongoing competition with coffee chains, and with
just 12 percent market penetration, there is a tremendous runway
for growth. "Coffee chains own the majority of the cold brew share
today and if restaurants are not serving cold brew, then consumers
will buy it somewhere else," Johnson said. "Those not incorporating
cold brew coffee into their menu are missing out on a significant
revenue stream and face the threat of losing customers."
Javo offers restaurants and food service operators an easy and
efficient way to serve cold brew, and its patented extraction
process ensures a superior sensory experience with every batch.
Javo's cold brew concentrates are available in bag-in-box and
hand-mix formats.
About Javo Beverage Company
Founded in 2001,
Javo is an extraction company that uses a proprietary process to
produce fresh, clean-labeled coffee, tea, and botanical extracts
for the food and beverage industry. Javo's Master Extractors use
clean ingredients to craft products for global and emerging brands.
In addition to Javo-branded products, Javo offers private label and
custom product development solutions. With production facilities in
Vista, Calif., and Indianapolis, Ind., Javo products are Safe
Quality Foods (SQF), QAI Organic, and kosher certified. For more
information, on Javo or FPP, visit javofoodservice.com and
floridafood.com.
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SOURCE Javo Beverage Company