Obee's Franchise Systems Inc. Featured in 'Larry Oakley's' Editorial PORT CHARLOTTE, Fla., Feb. 10 /PRNewswire-FirstCall/ -- Obee's(R) Franchise Systems, Inc. (OTC:OBFC) (BULLETIN BOARD: OBFC) is featured in "Larry Oakley's Comment" editorial column at http://www.wallstreetcorner.com/ , posted 02/10/2005. In the editorial, Oakley concludes: "I like the fact that Obee's(R) menu reflects today's healthy trends & has broad market appeal. Its retail footprints are adaptable to stand-alone, shopping center, & strip locations. I especially like its aggressive growth, & its continuing tie with Ultimate Franchise Systems, Inc. (OTC:UFSY) (BULLETIN BOARD: UFSY) , from which it was recently spun off. UFSY's management wants OBFC to succeed -- it's good for a new public company to have a strong sponsor." When Larry Oakley first covered OBFC in his editorial posted 12/13/2004, it was trading at $0.535 -- on 2/7/2005, it closed at $1.05 -- a gain of 96% in less than two months. He says he feels "it has a lot further to go." obees(R) soups salads & subs is a fast-casual, deli-style restaurant featuring nutritious soups, salads and subs with an emphasis on fresh-sliced meats and cheeses. There are currently 81 Obee's locations open with an additional 70-plus in various development stages around the United States. The Company has commitments to open an additional 1,300 stores over the next ten years. Ultimate Franchise Systems, Inc. (OTC:UFSY) (BULLETIN BOARD: UFSY) currently has investments in approximately 603 franchised restaurants and 40 weight loss clinics in 30 states throughout the United States. These brands include Gator's Dockside Restaurants, Jreck Subs, Inc., Central Park Hamburgers, Li'l Dino's Deli and Grille, Sobik's Subs (OTC Pink Sheets: QRVI), Famous Uncle Al's Hot Dogs (OTC Pink Sheets: FFDG), Flamers Hamburgers, Westshore Pizza, Obee's (OTC Pink Sheets: OBFC), Mountain Mike's Pizza, New York Burrito, Juicy Lucy's and Beverly Hills Weight Loss (OTC:BHWW) (BULLETIN BOARD: BHWW) and FransAction, Inc. (OTC Pink Sheets: FCTN). About WallStreetCorner: Conservative Speculator newsletter, published since 1987, WallStreetCorner, including its Special Situation profiles, Conservative Speculator, and Larry Oakley's "Stock Pick," "Opinion," "Comment," and "Bold Ventures" editorial columns, is now regularly read by investors in 78 countries. This press release may contain forward-looking information within the meaning of Section 27A of the Securities Act of 1933 or Section 21E of the Securities and Exchange Act of 1934 and is subject to the safe harbor created by these sections. Ultimate Franchise Systems, Inc., Obee's Franchise Systems, Inc. and Quality Restaurant Ventures, Inc. assume no obligation to update the information contained in this press release. Certain information included herein may contain statements that are forward-looking, such as statements relating to plans for future expansion and other business development activities as well as operating costs, capital spending, financial sources and the effects of competition. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results. Accordingly, such results may differ from those expressed in any forward-looking statements made by or on behalf of the Companies. CONTACT: Peter Brown of Obee's Franchise Systems Inc., 941-625-1501, Web site: http://www.obees.com/ DATASOURCE: Obee's Franchise Systems, Inc. CONTACT: Peter Brown of Obee's Franchise Systems Inc., +1-941-625-1501 Web site: http://www.obees.com/ http://www.ufsi.net/ http://www.wallstreetcorner.com/

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