Activision Blizzard Board Member Lulu Cheng Meservey Joins Executive Leadership Team
October 06 2022 - 11:00AM
Business Wire
Company appoints Meservey Executive Vice
President, Corporate Affairs and Chief Communications Officer
Activision Blizzard, Inc. (NASDAQ: ATVI) announced today that
Lulu Cheng Meservey will assume a newly created role as Executive
Vice President, Corporate Affairs and Chief Communications Officer.
Effective October 6, Ms. Meservey will become a member of the
senior leadership team, helping to shape the Company’s strategic
direction and leading its communications efforts. She will serve as
Activision Blizzard’s public voice at a pivotal time ahead of the
impending acquisition by Microsoft.
Ms. Meservey served on the Company’s board of directors and its
Workplace Responsibility Committee as a key leader in the oversight
of culture and ensuring workplace excellence. To focus on her new
role, she is stepping down from the Board today.
Bobby Kotick, CEO of Activision Blizzard, said, “Lulu is a
unique talent with a brilliant strategic mind. She has an intuitive
grasp of the changing communications landscape, combined with an
exceptional ability to connect with diverse audiences. She shares
our commitment to a company culture where creativity and excellence
can thrive.”
"From serving on the Board, I've already worked closely with
Bobby, the leadership team, and many more of the amazing people
here. And the more I got to know the people and company, the more
impressed I was with the commitment and integrity at every level,"
said Ms. Meservey. "It's clear there's a gap between perception and
reality, which is daunting but exciting. I see a big opportunity to
share the true story of Activision Blizzard with our talented
employees and hundreds of millions of players around the world.
Plus, where else do you get to play StarCraft for work?"
Ms. Meservey brings experience as a strategic counselor and
communicator across a wide range of industries, including
technology, finance, and government affairs. Most recently, she
served as a member of the leadership team and Vice President of
Communications at Substack, the pioneering platform for independent
newsletter writers and podcasters.
Prior to her work at Substack, Ms. Meservey was a co-founder of
the global strategic communications agency TrailRunner
International and served as its President and Chief Operating
Officer. Previously, Ms. Meservey was a Director in the office of
the chairman at McLarty Associates, a global strategic advisory
firm headquartered in Washington, D.C. Her previous experience
includes positions with the World Bank, the MIT Lincoln Laboratory,
and J.P. Morgan.
Ms. Meservey holds a B.A. in political science from Yale
University and an M.A. in law and diplomacy from The Fletcher
School at Tufts University.
About Activision
Blizzard
Our mission, to connect and engage the world through epic
entertainment has never been more important. Through communities
rooted in our video games we enable hundreds of millions of people
to experience joy, thrill and achievement. We enable social
connections through the lens of fun, and we foster purpose and a
sense of accomplishment through healthy competition. Like sport,
but with greater accessibility, our players can find purpose and
meaning through competitive gaming.
Video games, unlike any other social or entertainment media,
have the ability to break down the barriers that can inhibit
tolerance and understanding. Celebrating differences is at the core
of our culture and ensures we can create games for players of
diverse backgrounds in the 190 countries our games are played.
As a member of the Fortune 500 and as a component company of the
S&P 500, we have an extraordinary track record of delivering
superior shareholder returns for over 30 years.
Our sustained success has enabled the company to support
corporate social responsibility initiatives that are directly tied
to our games. As an example, our Call of Duty Endowment has helped
find employment for over 100,000 veterans.
Learn more information about Activision Blizzard and how we
connect and engage the world through epic entertainment on the
company's website, www.activisionblizzard.com.
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Press Contact: pr@activisionblizzard.com
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