Grom Social Enterprises, Inc. (NASDAQ: GROM), a provider of
safe social media for kids, animation production services, original
intellectual properties, and web filtering solutions used in
schools, today issued a Letter to Shareholders. The letter was
issued by Darren Marks, Grom’s Chairman and Chief Executive
Officer. Investor relations information on Grom Social Enterprises,
Inc. is available at https://investors.gromsocial.com.
To Our Esteemed Shareholders:On behalf of
everyone at Grom Social Enterprises, Inc., let me begin by
expressing our gratitude for your continued advocacy and support of
Grom, and we hope that you and your loved ones are all safe, happy
and healthy. Today, I’d like to take a few moments to offer you
insights into Grom’s overall performance and share some exciting
developments we’re currently pursuing that we believe will lay the
groundwork for improved near- and long-term shareholder value.
Let’s start with the current valuation of Grom,
which, in our estimation, is a poor reflection of our revenue
potential, asset portfolio and market opportunities. Like other
companies, our stock price is at the mercy of environmental factors
that challenge our valuation including major indexes recording big
losses, high inflation and rising interest rates – to name a few –
all of which have a way of placing increased pressure on small cap
stocks, Grom Social Enterprises included. Our position is
straight-forward: We have a smart strategy, a deep bench of
talented leaders and a roster of potentially lucrative intellectual
properties (IP) in development that we anticipate could unlock new
revenue streams. Collectively, we view these favorable conditions
as the bedrock foundation of our organization that will allow us to
cultivate significant growth potential. Now is the perfect time to
express our vision and bring further clarity to our mission that
challenges the current narrative and underscores how undervalued
GROM is at an $8.1MM market cap.
In a nutshell, these are exciting times at Grom.
Our uplisting to NASDAQ last June was followed weeks later by the
acquisition of Curiosity Ink Media, immediately making us an
emerging player in kids and family entertainment. The creative
energy pulsing through Curiosity, combined with our mission to
provide top-shelf, kid-first content, aligns perfectly with our
legacy assets: Grom Social, Top Draw Animation, and Grom
Educational Services.
Three takeaways that are driving the new Grom Social
Enterprises:
Curiosity Ink Media Can Play a Vital Role in Reversing
Fortunes of Programmers
As new subscribers are a top priority for most
subscription video on demand (SVOD) providers (like Netflix,
Amazon, Hulu, etc.), many are waking up to the opportunity that
original content for preschoolers and animation represents. Today’s
millennial parents are finally giving up their parents’ passwords
and opting for their own subscriptions. These consumers are more
likely to incur the expense of a subscription if they feel that the
programming offered by the service includes content for their kids.
In the Curiosity model, our aim is to make true partners in the
development of our programming by sharing the investment costs of
bringing shows to life through partners who can provide the right
backing (marketing, PR and positioning) and platforming each show
for success. An animated or preschool hit can lay the groundwork
for other revenue streams (consumer products, international
distribution, licensing, live tours, etc.) and bring SVODs new
ancillary revenue that helps offset losses from subscriber erosion.
Curiosity’s Russell Hicks’s proven biography in cultivating hits
like SpongeBob SquarePants, Dora the Explorer and Paw Patrol make
him the perfect team captain to lead our crew with the creative
energy and business acumen to position Grom and Curiosity’s new
original IP for success.
Top Draw Is Now a Hollywood Player
Grom’s acquisition of Top Draw Animation (TDA)
in 2016 proved to be a stellar move as the studio has served as a
consistent and reliable revenue source for Grom. TDA’s studio in
the Philippines boasts nearly 400 animation pros, who for the last
20 years, have delivered premium animation to programmers around
the world. TDA now has a meaningful presence in Hollywood and
managing it alongside Curiosity allows us to offer its services to
key decision makers – many of whom now occupy C-Suite roles and are
longtime colleagues and friends of Russell Hicks – in a streamlined
approach. Previously, TDA’s studio in Manila gave it limited access
to animation producers and obscured its considerable strengths.
Having TDA in the center of the entertainment universe, we believe,
heightens the opportunity for even more lucrative assignments.
Protecting Kids on Social Has Never Been So Vital; Grom
is Ready
The world has finally woken up to the importance
of protecting kids in the digital universe. Every day, Grom is
keeping our kids safe, both online and in school. Lawmakers
nationwide and globally are taking major steps to hold the most
popular social media companies accountable for their lax oversight
in protecting kids from harmful content. Although most apps bar
kids under 13 without parental consent, unfortunately, the age rule
is easy to circumvent as millions of kids still find a way onto
these apps without their parents’ knowledge. Grom, aimed solely at
users who are under the age of 13, has been quiet lately…here’s
why. For the past several months, we have been hard at work
behind-the-scenes to refresh the Grom app and make it even more
appealing to kids. We aim to serve them with many of the things
they love about social media, but – and this is what sets Grom
apart – is just for kids, offers an environment that filters
inappropriate content (such as bullying and harsh language), has
live monitoring and invites parents to play an active role in
keeping kids safe. In Q4, Grom Social will begin to roll out the
new look, great new features and fun content that you’ll hear more
about in the coming weeks. Let’s face it, today is one of the most
challenging times in memory to grow up and today’s kids have paid a
heavy toll during the global pandemic. Distance learning, loss of
play dates, canceled sports and stay-at-home orders have taken
their toll. Kids have earned a social media opportunity all their
own and we aim to offer it to them through the fun, escapist and
tech savvy updated Grom app we’re excited to share soon.
Our commitment to protecting kids doesn’t stop
on social programs, however. Through our Grom Educational Services
division, we bring schools and learning environments nationwide our
NetSpective Web filtering solutions, which helps safeguard students
K-12 from harmful content and inappropriate sites when on campus or
when using school-issued devices or Wi-Fi. Taking it further, Grom
helps ensure that kids learn about the importance of safety through
our newly updated Digital Citizen Licensing (DCL) course that
schools rely on to stay within compliance of the 2000 congressional
Children’s Internet Privacy Act (CIPA), which ties e-rate funding
to schools and districts that demonstrate their students have been
taught – and have a rich understanding – of the importance of
digital safety.
As you can see, the capital raised last year
with the help of our banker, EF Hutton, is being put to very good
use as we support these top priorities and execute against the
initial phase of our business plan. As we have expressed at every
turn, we are smartly investing in original IP and other initiatives
and have embarked on setting all of Grom Social Enterprises up for
even greater success.
Here is a quick snapshot of some of the key initiatives
currently underway across Grom’s subsidiaries:
- Santa.com - This
virtual North Pole is back this year, this time with a robust
e-commerce shop that will engage kids and grown-ups alike and allow
us to tap into revenue as a storefront host where consumers can
shop for all their holiday needs. Concurrently, we are also hard at
work on the Santa.com animated holiday musical special – slated for
Christmas 2024 – in which Santa’s efforts to automate his
gift-giving is thrown into peril and forces him to save Christmas
the old-fashioned way. Try to stay off his naughty list as we
believe this special musical, and the site will be two holiday
traditions everyone will love.
- Thunderous - In
April, our first IP to come out of Curiosity – Thunderous – hit
bookstores everywhere and we are incredibly pleased with its robust
sales. By late summer, we will share more about what comes next for
this franchise about an Indigenous American teenager who suddenly
learns that her survival lies in the lessons gleaned from her
family’s rich heritage.
- Cats vs. Pickles -
Some of you may already be familiar with Cats vs. Pickles, the
animated, short-form YouTube sensation that has attracted millions
of fans. In May, Cepia LLC, the parent company of Cats vs. Pickles,
named Curiosity as the property’s licensing agent of record,
marking a new era for Grom. Curiosity is chomping at the bit to
help grow Cats vs. Pickles globally and cultivate yet another new
revenue stream for Grom.
- Top Draw Animation
– Continues to secure several lucrative assignments that have kept
the state-of-the-art studio’s army of animation pros busy and
productive. A strong Hollywood connection is proving
beneficial.
- The Pirate
Princess -- Last year, we told you about our feature film
in development, The Pirate Princess, an animated musical feature
about a deposed princess whose fate delivers her to a remote island
populated with a band of pirates who raise her and teach her
everything they know about survival. Both The Pirate Princess and
Thunderous are currently being pre-pitched to studios and
distributors as we speak.
- The Legion of Forgettable
Supervillains is a fun take on the classic superhero books
and debuts in comic stores nationwide today and will be followed by
distribution in early August wherever books are sold. The plot line
centers on a band of failed superheroes who decide to pivot and try
their luck as villains.
- MR. ZIP - An icon
of the Baby Boomer era, MR. ZIP was first introduced by the US
Postal Service to encourage wider use of the ZIP code in 1963.
Well, he is back, and Curiosity has been tasked with mounting his
awaited return starting with a book that promotes the fun of STEM
and STEAM learning for kids. MR. ZIP will be on shelf at
booksellers nationwide beginning in Q4 and may serve as a launchpad
for future franchise expansion.
- Baldwin’s Big
Adventure -- This animated series in development for the
preschool market follows a young switcher train who joins his
friend for adventure on the rails to reunite with his father. This
premium and graphically rich animated series is perfect for
programmers ready to cultivate a potentially lucrative preschool
hit and is the brainchild of Russell Hicks, who proven successes at
Nickelodeon provide a valuable roadmap to Baldwin and all Curiosity
originals.
To fortify our vision, we have enlisted the aid
of talented leaders from the worlds of advertising, finance, toys,
e-commerce and entertainment, two of whom helped lead Nickelodeon
and Nick at Nite into prized assets that, for decades, helped
define the Paramount (formerly ViacomCBS) portfolio. Capitalizing
on their collective experience, we aim to leverage their
considerable learnings as we champion the type of family
programming global entertainment providers need to win.
Let’s meet the team helping to lead Grom Social Enterprises,
Inc.:
- As CEO, my 30+ years of leading 4 publicly traded companies
will guide Grom’s success as we strive to enhance shareholder
value.
- Russell Hicks brings 40 years of experience – from Disney to
Cartoon Network, to Nickelodeon and now, Curiosity Ink Media and
TDA – to place rich storytelling and premium content front and
center and win with consumers everywhere.
- Paul Ward’s 23 years at Viacom helped upconvert Nick at Nite
from a rerun channel into a family-first programming powerhouse. He
has the blueprints for success and brings them to Grom every day as
we pursue success with the kids and family audience.
- Jared Wolfson’s 20+ years of deal making, studio experience and
marketing expertise make him the perfect strategic leader to grow
TDA and solidify Curiosity’s imprint on the entertainment
industry.
- Former ad agency exec, Brent Watts - who helped build
SpongeBob, Shrek, KungFu Panda and Spiderman into global franchises
- brings his consumer marketing expertise to all our key assets as
we attain further brand recognition.
- Jon Rosenberg’s 25+ years in publishing serve to benefit all of
Grom, as books remain a strong pipeline to consumers and establish
vital emotional connections to grow successful IP franchises.
- Jason Williams’s 25 years in finance, strategic planning,
corporate governance, and M&A track record will guide Grom as
we pursue new revenue opportunities.
- As VP of Operations, Ralph Sabella brings over 25 years of
operational and entrepreneurial experience to his role as head of
Human Resources, a position he gained in 2016.
- Christian Morales-Reyes brings 13 years of public accounting
experience, to oversee Grom’s overall accounting financial
reporting and compliance. His background, which includes training
and advising large complex audit engagements on matters related to
compliance with SEC rules, makes him an indispensable part of the
Grom team.
In closing, I hope this overview has provided
you with even more insight into how we’re dedicated, qualified, and
energized by the prospect of entertaining kids and families all
over the world. Our shared vision is to bring Grom Social
Enterprises, Inc., and all of our subsidiaries to new heights that
we hope achieves the type of shareholder value you richly deserve.
We are so lucky and grateful to have you as part of the Grom family
as we work hard to make you proud.
Warmly,
Darren Marks
About Grom Social Enterprises, Inc.
Grom Social Enterprises, Inc. is a growing
social media platform and original content provider of
entertainment for children under 13 years of age, which provides
safe and secure digital environments for kids that can be monitored
by their parents or guardians. The Company has several operating
subsidiaries, including Grom Social, which delivers its content
through mobile and desktop environments (web portal and apps) that
entertain children, let them interact with friends, access relevant
news, and play proprietary games while teaching them about being
good digital citizens. The Company owns and operates Top Draw
Animation, which produces award-winning animation content for some
of the largest international media companies in the world. Grom
also includes Grom Educational Services, which has provided web
filtering services for K-12 schools, government and private
businesses. For more information, please visit gromsocial.com.
Forward-Looking Statements
This press release contains statements, which
may constitute “forward-looking statements.” Those statements
include statements regarding the intent, belief, or current
expectations of Grom and members of its management team as well as
the assumptions on which such statements are based. Such
forward-looking statements are not guarantees of future performance
and involve risks and uncertainties, and that actual results may
differ materially from those contemplated by such forward-looking
statements. Important factors currently known to management that
may cause actual results to differ from those anticipated are
discussed throughout the Company’s reports filed with the
Securities and Exchange Commission which are available at
www.sec.gov as well as the Company’s website at www.gromsocial.com.
The Company undertakes no obligation to update or revise
forward-looking statements to reflect changed assumptions, the
occurrence of unanticipated events, or changes to future operating
results.
Media Contact:Marianne RomanoGrom
Social Enterprises,
Inc.media.contact@gromsocial.com (818) 681-0849
Investor Contact:Colette EymonttTraDigital
IRcolette@tradigitalir.com+823-331-2399
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/0db82080-0312-46d6-962a-22f301f236c1
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