“Girls Trip” Star Tiffany Haddish to Headline Groupon’s Super Bowl Commercial
January 15 2018 - 8:11AM
Business Wire
Award-winning actress, best-selling author,
comedian and Groupon superfan to serve as spokesperson for series
of ads
“Girls Trip” star Tiffany Haddish (@TiffanyHaddish), named one
of 2017’s biggest breakout stars and the funniest person alive
right now, is the new spokesperson for a series of Groupon
(NASDAQ:GRPN) ads, including the company’s upcoming Super Bowl
commercial. She announced the news today via the Groupon YouTube
channel. Haddish, who recently made history as the first black
female stand-up comedian to host Saturday Night Live, will combine
her sense of humor and love of Groupon to show people why it makes
sense to use Groupon every day to save money and support small
businesses.
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“Girls Trip” star Tiffany Haddish, named
one of 2017’s biggest breakout stars and the funniest person alive
right now, is the new spokesperson for a series of Groupon ads,
including the company’s upcoming Super Bowl commercial.
“We’re thrilled to have one of the hottest names in
entertainment as our new spokesperson,” said Groupon’s Chief
Marketing Officer Vinayak Hegde. “Tiffany’s award-winning talent
and well-known passion for our brand make her the perfect choice to
serve as the face of Groupon.”
Groupon and Haddish are no strangers to each other. Tiffany
ranks in the top one percent of most frequent Groupon purchasers
and has literally saved thousands of dollars as a Groupon
customer.* She’s also been a strong Groupon advocate with her
fellow celebrities and co-stars, taking a Hollywood A-list couple
on a swamp tour experience while filming “Girls Trip” in Louisiana.
Tiffany described the adventure on a recent appearance on Jimmy
Kimmel Live, which can be seen on the show's official YouTube
channel.
"Nobody knows Groupon like I know Groupon. I've been speaking
out for them for years," said Haddish. "In fact, I should have
already been their spokesperson. I've invested lots of money into
buying Groupon deals, and it’s about time I got an even bigger
return on my investment than just saving money at my favorite local
businesses."
Groupon’s Super Bowl commercial will air on Feb. 4 during the
fourth quarter of the game. O’Keefe Reinhard & Paul will handle
the creative for the 30-second spot airing during the big game.
To help celebrate its first Super Bowl commercial in seven
years, Groupon is getting ready for the big game with a collection
of deals on stuff you need to throw an amazing game watch party,
top things to do in your neighborhood, relaxing salon and spa
packages and mouth-watering restaurant deals. In addition, Tiffany
has picked out some of her favorite Groupon categories to share
with users. To view the full collection, please visit
https://www.groupon.com/occasion/tiffany-haddish.
"Groupon" is a registered trademark of Groupon, Inc. “Super
Bowl” is a registered trademark of NFL Properties LLC. All other
names used may be trademarks owned by their respective holders.
*Your actual savings will depend on how much you use Groupon and
the particular deals you select.
About Tiffany Haddish
Tiffany Haddish is quickly establishing herself as one of the
most sought-after comedic talents in television and film. Haddish
was recently seen starring in Universal’s Girls Trip alongside Jada
Pinkett Smith, Queen Latifah and Regina Hall. Girls Trip had the
highest opening for an R-rated comedy in the past two years and
VanityFair.com called Haddish “the funniest woman alive.” She will
next be seen starring alongside Tracy Morgan in the new TBS show,
The Last O.G. and recently wrapped production alongside Kevin Hart
for Universal’s Night School. She most recently released her memoir
“The Last Black Unicorn,” which made the New York Times best-seller
list. Additionally, Haddish is breaking barriers and became the
first black female stand-up comedian to host Saturday Night Live,
which she did this November, coming off the success of 2017 and
Girls Trip. Upcoming projects she is currently developing include
Limited Partners for Paramount which she will executive produce and
star in and The Temp for Universal which she will star and serve as
executive producer on as well.
About Groupon
Groupon (NASDAQ: GRPN) is building the daily habit in local
commerce, offering a vast mobile and online marketplace where
people discover and save on amazing things to do, see, eat and buy.
By enabling real-time commerce across local businesses, travel
destinations, consumer products and live events, shoppers can find
the best a city has to offer.
Groupon is redefining how small businesses attract and retain
customers by providing them with customizable and scalable
marketing tools and services to profitably grow their
businesses.
To download Groupon's top-rated mobile apps, visit
www.groupon.com/mobile. To search for great deals or subscribe to
Groupon emails, visit www.groupon.com. To learn more about the
company’s merchant solutions and how to work with Groupon, visit
www.groupon.com/merchant.
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GrouponNick Halliwell312-999-3812nhalliwell@groupon.com
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