Mobiquity Technologies Launches Mobi-AI Engine for Digital Advertising
March 01 2023 - 7:45AM
Mobiquity Technologies, Inc. (NASDAQ: MOBQ) (the “Company”), a
leading provider of next-generation data intelligence and
advertising technologies, has launched its Mobi-AI engine, an
artificial intelligence enabled optimization engine that can
modernize how programmatic digital advertising works. Mobi-AI is
integrated with the company's Advangelists’ Ad Tech Operating
System (ATOS) and leverages machine learning and AI to analyze user
behavioral patterns, first-party data, CRM data, contextual
information, and utilizes content-based n-gram natural language
processing. This enables businesses to deliver personalized user
experiences, optimize campaigns in real-time, and provide
contextually relevant ads through dynamic content that can be
customized in real-time based on the user's behavior and
preferences.
"Mobi-AI will help businesses unlock the full potential of their
digital advertising campaigns," said Dean Julia, CEO of Mobiquity
Technologies. He also added that ”Mobi-AI can deliver a host of
benefits to businesses, including improved Return on Ad Spend
(ROAS), inventory optimization, targeted campaigns, fraud
mitigation, and contextually relevant ads. The platform can analyze
user data and preferences to deliver customized content that is
tailored to the individual, leading to higher conversion
rates.”
In addition to these benefits, Mobi-AI promises to help mitigate
the risk of ad fraud by detecting fraudulent activity in real-time,
thereby helping businesses minimize losses and protect their
advertising budgets. By leveraging the power of AI and machine
learning, businesses can optimize their digital advertising efforts
and achieve their advertising goals more efficiently and
effectively than ever before.
About Mobiquity TechnologiesMobiquity
Technologies, Inc. is a next-gen, Platform-as-a-Service (PaaS)
company for data and advertising. The Company maintains one of the
largest audience databases available to advertisers and marketers
through its subsidiaries. Mobiquity Technologies’ current
platforms; Advangelists (www.advangelists.com) and MobiExchange
(www.mobiexchange.com) provide programmatic advertising
technologies, data insights on consumer behavior, automated ad copy
and omni-channel delivery options. For more information, please
visit: https://mobiquitytechnologies.com
Safe Harbor StatementThis press release
contains forward-looking statements. These statements are made
under the "safe harbor" provisions of the U.S. Private Securities
Litigation Reform Act of 1995. Statements that are not historical
facts, including statements about the Company's beliefs and
expectations, are forward-looking statements. Forward-looking
statements involve inherent risks and uncertainties, and a number
of factors could cause actual results to differ materially from
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forward-looking statements can be identified by words or phrases
such as "may", "will," "expect," "anticipate," "target," "aim,"
"estimate," "intend," "plan," "believe," "potential," "continue,"
"is/are likely to" or other similar expressions. Further
information regarding these and other risks, uncertainties or
factors is included in the Company's filings with the SEC. All
information provided in this press release is as of the date of
this press release, and the Company does not undertake any duty to
update such information, except as required under applicable
law.
Mobiquity Technologies, Inc. Investor
Relations:
Columbia Marketing GroupEmail:
john@TheColumbiaMarketingGroup.comPhone: 646-736-1900
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