Versus Systems Announces Partnership with Experiential and Digital Marketing Agency Innovative Group
June 07 2022 - 6:00AM
Versus Systems Inc. (“Versus” or the “Company”) (Nasdaq: VS) today
announced that the Company has entered into a strategic partnership
with experiential and digital marketing agency Innovative
Group to support new client programs built upon the Versus XEO
platform.
Versus will be working with Innovative Group’s newly formed
Innovative New Media division to support the agency’s client
portfolio, which include consumer packaged goods companies,
retailers, spirits, professional sports teams, and automotive
clients. Versus’ technology will bring to market Innovative’s
OmniXP, enabling them to provide exclusive, unique experiences to
clients, customers, and fans alike. OmniXP will be powered by
Versus’ XEO Platform, a second screen gamified rewards platform
currently leveraged by professional sports teams in the NFL, NHL,
MLS, NBA and more.
“We are excited to partner with Innovative Group and very proud
that our XEO Engagement Platform will power their new OmniXP
experience in future client activations,” said Matthew Pierce,
Founder and CEO of Versus Systems. “Versus is a world leader in
audience engagement and has significant expertise in adding
interactivity and rewards to a broad range of content. Experiential
marketing agencies like Innovative Group are on the leading edge of
dynamic, creative, and engaging activations that meet their
clients’ marketing objectives. We are thrilled that Innovative
Group recognizes the value that the XEO Platform can provide their
clients, enabling them to provide prizes and rewards to their
customers, fans and viewers.”
“Innovative New Media is excited to partner with Versus Systems
to offer a transformational omni-channel platform to clients that
not only drives awareness, revenue and engagement, but also
provides real value to those client’s customers, fans and
followers,” said Michael Saks, Chief Development Officer at
Innovative Group.
About Versus SystemsVersus Systems Inc. is an
engagement and rewards company that makes live events, games,
shows, and apps more fun to watch and play. Versus adds interactive
games, polling, trivia, predictive elements, and other win
conditions to existing entertainment - whether in-venue or online -
making the content more contextual, personal, and rewarding. Versus
works with world class sports teams, leagues, venues, entertainment
companies, and other content creators to make engaging, rewarding
experiences for fans all over the world. For more information,
please visit www.versussystems.com or visit the official
Versus Systems YouTube channel.
About Innovative New MediaInnovative New Media,
LLC. builds brand identity, customer engagement and increased
revenue as well as enhance the digital creative and effectiveness
of brands, by mainly focusing on customer interactions rather than
just the consumption of digital media and marketing. Our clients
range from national consumer brands, international sports and
entertainment companies as well as major global events. For more
information, please feel free to visit
www.innovativegroup.agency.
Investor Contact:Cody Slach and Sophie
PearsonGateway Investor
Relations949-574-3860IR@versussystems.comorpress@versussystems.com
Disclaimer for Forward-Looking
Information This news release
contains certain forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. All
statements, other than statements of historical fact, are
forward-looking statements and are based on expectations, estimates
and projections as at the date of this news release. Any statement
that involves discussions with respect to predictions,
expectations, beliefs, plans, projections, objectives, assumptions,
future events or performance (often but not always using phrases
such as "expects", or "does not expect", "is expected",
"anticipates" or "does not anticipate", "plans", "budget",
"scheduled", "forecasts", "estimates", "believes" or "intends" or
variations of such words and phrases or stating that certain
actions, events or results "may" or "could", "would", "might" or
"will" be taken to occur or be achieved) are not statements of
historical fact and may be forward-looking statements. These
forward-looking statements are based on reasonable assumptions and
estimates of management of the Company at the time such statements
were made. Actual future results may differ materially as
forward-looking statements involve known and unknown risks,
uncertainties and other factors which may cause the actual results,
performance or achievements of the Company to materially differ
from any future results, performance or achievements expressed or
implied by such forward-looking statements. Although the
forward-looking statements contained in this news release are based
upon what management of the Company believes, or believed at the
time, to be reasonable assumptions, the Company cannot assure
shareholders that actual results will be consistent with such
forward-looking statements, as there may be other factors that
cause results not to be as anticipated, estimated or intended.
Accordingly, readers should not place undue reliance on
forward-looking statements and information. There can be no
assurance that forward-looking information, or the material factors
or assumptions used to develop such forward-looking information,
will prove to be accurate. The Company does not undertake any
obligations to release publicly any revisions for updating any
voluntary forward-looking statements, except as required by
applicable law.
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