WSSI Websidestory (MM)

On-Demand Solution Recognized for Its Ability to Automatically Rank Site Search Results Based on Visitor Behavior SAN DIEGO, Aug. 24 /PRNewswire-FirstCall/ -- WebSideStory(R) (NASDAQ:WSSI), a leading provider of digital marketing and analytics solutions, today announced that the latest version of its site search application, WebSideStory Search 4.0, has been named a Trend-Setting Product of the Year for 2006 by KMWorld magazine. Launched in April, WebSideStory Search 4.0 contains a number of industry-first capabilities, including its ability to automatically rank site search results based on the full spectrum of web analytics data (provided through integration with WebSideStory's HBX Analytics). WebSideStory Search 4.0 also provides guided site navigation, a tenfold increase in search capacity, and automated feeds for Google Sitemaps and shopping comparison engines. KMWorld editors named WebSideStory Search 4.0 to its prestigious list for its impact on the market. The KMWorld list, published this week, annually recognizes innovative products and services with strong momentum in the marketplace. The products are judged on usability, flexibility, adoption rate and total cost of ownership. KMWorld reviewed 1,500 products from more than 300 vendors before finalizing its selections. "WebSideStory Search 4.0 clearly demonstrates the synergies and ROI WebSideStory had in mind when it launched its suite of integrated online marketing applications," said Hugh McKellar, Editor in Chief of KMWorld magazine, the leading publication covering the knowledge, document and content management systems market. "WebSideStory continues to impress with its vision and innovation, and we are pleased to have them on our list for the second year in a row." WebSideStory Search 4.0 is part of the WebSideStory suite of integrated, on-demand digital marketing applications, consisting of web analytics, site search, web content management and keyword bid management. The KMWorld recognition follows several other honors for WebSideStory Search 4.0 and the company in general. Recent accolades include: * Being named one of the top global ASPs (application service providers) for the fifth consecutive year by ASPNews.com, June 2006 * Winning the Software & Information Industry Association's CODiE Award for Best Enterprise Search Engine, May 2006 * Winning Network Computing's Well-Connected Award for Best Web Analytics Service, May 2006 * Being named to Intelligent Enterprise's Companies to Watch for 2006 List, May 2006 * Receiving a "strong positive" rating -- the highest rating possible -- from Gartner Research in its "MarketScope for Web Analytics Q206," April 2006. Available for download at http://www.websidestory.com/promotions/gartner.html. * Being recognized as a site search leader by Patricia Seybold Group in its review of five major search vendors, Feb. 2006. The report, "PSGroup Bull's Eye: Product Search Solutions, Which Providers Offer the Best Overall Capabilities," is available for download at http://www.psgroup.com/detail.aspx?ID=685. "We thank KMWorld's editorial staff for its continuing recognition and coverage," said Steve Kusmer, senior vice president and general manager of WebSideStory's Search and Content Solutions division. "WebSideStory continues to lead the market in developing innovative solutions that improve our clients' online business performance. The release of WebSideStory Search 4.0 is a great example of that." About WebSideStory, Inc. Founded in 1996, WebSideStory, Inc. is a leading provider of digital marketing and analytics solutions that improve online marketing, sales and business operations. Its WebSideStory suite of digital marketing applications consists of web analytics, site search, web content management, and keyword bid management. WebSideStory also provides enterprise analytics solutions through its wholly owned subsidiary, Visual Sciences, LLC, a leading provider of streaming data analysis and visualization software. WebSideStory is headquartered in San Diego, California, and has European headquarters in Amsterdam, The Netherlands. For more information, contact WebSideStory. Voice: 858.546.0040. Fax: 858.546.0480. Address: 10182 Telesis Court, 6th Floor, San Diego, CA 92121. Web site: http://www.websidestory.com/. WebSideStory and HBX are among the trademarks or registered trademarks owned by WebSideStory, Inc. Visual Sciences is a registered trademark of Visual Sciences, LLC. Other trademarks belong to their respective owners. Forward-Looking Statements Statements in this press release that are not a description of historical facts are forward-looking statements. You should not regard any forward-looking statement as a representation by WebSideStory that any of its plans will be achieved. Actual results may differ materially from those set forth in this release due to the risks and uncertainties inherent in WebSideStory's business, including, without limitation: WebSideStory's reliance on its web analytics services for the majority of its revenue; blocking or erasing of cookies or limitations on our ability to use cookies; WebSideStory's limited experience with digital marketing applications beyond web analytics; the risks associated with integrating the operations and products of Avivo Corporation and Visual Sciences, LLC with those of WebSideStory; privacy concerns and laws or other domestic or foreign regulations that may subject WebSideStory to litigation or limit our ability to collect and use Internet user information; WebSideStory's ability to defend itself against claims of patent infringement alleged by NetRatings, Inc.; WebSideStory's ongoing ability to protect its own intellectual property rights and to avoid violating the intellectual property rights of third parties; the highly competitive markets in which we operate that could make it difficult for WebSideStory to acquire and retain customers; the risk that WebSideStory's customers fail to renew their agreements; the risks associated with the company's indebtedness; the risk that WebSideStory's services may become obsolete in a market with rapidly changing technology and industry standards; and other risks described in WebSideStory's Securities and Exchange Commission filings, including WebSideStory's annual report on Form 10-K for the year ended December 31, 2005 and quarterly reports on Form 10-Q. Do not place undue reliance on these forward-looking statements which speak only as of the date of this news release. All forward-looking statements are qualified in their entirety by this cautionary statement, and WebSideStory undertakes no obligation to revise or update this news release to reflect events or circumstances after the date of this news release. DATASOURCE: WebSideStory, Inc. CONTACT: Erik Bratt of WebSideStory, Inc., +1-858-546-0040, ext. 365, Web site: http://www.psgroup.com/detail.aspx?ID=685 Web site: http://www.websidestory.com/promotions/gartner.html Web site: http://www.websidestory.com/

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