Dun & Bradstreet Introduces Gen AI Capabilities to D&B Hoovers™ Sales Intelligence Solution
August 02 2024 - 8:22AM
Business Wire
Global data and ability to connect with
prospects in 19 different languages powers the next gen of sales
acceleration
Dun & Bradstreet (NYSE:DNB), a leading global provider of
business decisioning data and analytics, today announced SmartMail
AI and SmartSearch AI. These new Generative Artificial Intelligence
(Gen AI) capabilities integrated into D&B Hoovers, the
company’s sales intelligence solution, expand the company’s
existing Gen AI solutions introduced over the last year.
D&B Hoovers SmartMail AI and SmartSearch AI boost sales
prospecting and lead generation across channels, improve targeting
and personalization to deliver more intelligent customer
experiences, and provide a productive and effortless experience for
sales and marketing teams. Client feedback has shown benefits to
productivity, process simplification, and go to market speed.
Currently, there are 4,000 customers using these new AI-powered
capabilities which speaks to both the engagement Dun &
Bradstreet has with its clients and the ongoing innovation it is
delivering to meet their needs. D&B Hoovers SmartMail AI and
SmartSearch AI are based on AiBE, Dun & Bradstreet’s
foundational architecture for quickly building, testing, and
launching new solutions.
“The new Gen AI capabilities within D&B Hoovers are the next
step in delivering intelligent sales and marketing experiences that
will have a tangible effect on businesses. It’s essential to reach
the right buyers, at the right time, and with the right offers,”
said Eric Kider, General Manager, Sales & Marketing Solutions
at Dun & Bradstreet. “D&B Hoovers SmartMail AI and
SmartSearch AI enable sales and marketing teams to think and move
quickly to unlock their full potential and to do so with trusted
insights across the industry’s leading footprint of business and
contact data.”
Hoovers SmartMail AI streamlines the target outreach process
through automated messaging and deployment to high targeted
contacts. A productivity booster for sales and marketing teams, it
leverages AI-optimized messaging for individualized content
creation such as emails to prospects and customers. SmartMail AI
uses personalized inputs about the contact and their relationship
with the sender, adjusts the language in as many as 19 languages
globally, as well as email tone, and prepares the message to be
sent directly from the sender’s email application.
Hoovers SmartSearch AI is an AI-powered chat assistant that
helps users to quickly build targeted lists of companies and
contacts matching specific criteria such as country, city,
industry, company size, and much more. This interactive capability
ensures the user’s desired audience is delivered to maximize reach
and response based on count, making it effortless to identify and
action targeted opportunities.
Learn more about D&B Hoovers and a free trial here.
About Dun & Bradstreet
Dun & Bradstreet, a leading global provider of business
decisioning data and analytics, enables companies around the world
to improve their business performance. Dun & Bradstreet’s Data
Cloud fuels solutions and delivers insights that empower customers
to accelerate revenue, lower cost, mitigate risk, and transform
their businesses. Since 1841, companies of every size have relied
on Dun & Bradstreet to help them manage risk and reveal
opportunity. For more information on Dun & Bradstreet, please
visit https://www.dnb.com/.
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version on businesswire.com: https://www.businesswire.com/news/home/20240802576235/en/
Media Contact Dawn McAbee 904-648-6328
Mcabeed@dnb.com
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