Online health platform partners with North America's leading online eyecare company
to provide health and vision care to more Canadians
VANCOUVER, BC, Oct. 19, 2021 /CNW/ - iHealthOX today announced
it will be expanding its offering into the vision care vertical
through a strategic partnership with Kits Eyecare Ltd. (KITS)
(TSX: KITS) (OTCQX: KTYCF), North
America's leading online eyecare retailer. The partnership
will see KITS' suite of eyecare services and products, including
made-to-order prescription glasses manufactured in Vancouver and Canada's largest inventory of contact lenses,
made available to the hundreds of thousands of Canadian employees
whose companies rely on iHealthOX to deliver and manage their
employee health and benefits plans.
"We're proud to partner with the KITS team to bring the next
generation of digital health services to market on a significantly
expedited timeline and at a fraction of the cost of retail optical
stores," says Terri Storey, founder
and CEO, iHealthOX. "Like KITS, we believe the future of health
care is being determined by the needs of consumers who want choice,
convenience, value, and easier access to a more personalized and
integrated health care experience."
"KITS' core business is based on providing patients with
high-quality KITS branded and designer eyewear and contact lenses
at affordable prices, without the long wait and hassle of having to
leave the home or office; that means your products, including
made-to-order prescription glasses, are in your hand in one to two
days," said Joseph Thompson,
Co-founder and COO of KITS. "Just as importantly, patient wellness
means caring about a person's mental health and wellbeing as well
as their vision. Through iHealthOX we saw an opportunity to enhance
our patients' experiences by taking a more holistic approach to
their health and wellness."
Recognizing that the wellbeing of employees has never been more
important, KITS has also turned to iHealthOX's wellbeing platform
to give its employees access to a wide range of flexible health,
lifestyle, benefit and care programs. "The future is here, and
people want a health and wellbeing experience that matches their
specific health goals and lifestyle interests," says Storey. "After
a year and a half of accelerating towards a virtual-first care
model, millions of people have discovered they prefer it and
there's no turning back."
"Today, all Canadians expect vision, mental health and wellbeing
benefits from their employers," says Thompson. "For us, iHealthOX's
digital health platform and the services it provides are valuable
employee attraction and retention tools that will help us optimize
our healthcare investment, and most importantly, help us take care
of our people in ways that work best for them."
About KITS
KITS was born when three veteran leaders in
online eyecare, web commerce, and finance came together on
Vancouver's Kits Beach for an
impromptu meet-up. Together, the trio has leveraged over 70 years'
combined experience to create a rapidly growing digital eyecare
platform. KITS offers patients access to prescription and
non-prescription eyeglasses, sunglasses, and contact lenses -
including name-brand, designer and our own exclusive KITS designed
products – shipped to their doors in as little as 24 hours. Setting
ourselves apart from the competition through technology, our
platform and manufacturing facilities afford us industry-leading
vertical integration that enable us to offer great prices while
simultaneously delivering bespoke products with incredible speed,
care and accuracy. We will continue to disrupt the eyecare industry
with a relentless pursuit of emerging technologies to provide the
absolute best patient experience possible - including online
eyewear fitting tools, virtual try-on for glasses, and an
integrated online vision test. For more information on KITS, visit
www.KITS.com.
About iHealthOX
iHealthOX is a health and wellness
benefits company for employers that uses data and advanced
technologies to turn health care expenses into high value
investments. Through its holistic and proactive approach, iHealthOX
uses personalized care plans and online services to reduce
absenteeism and increases employee productivity. iHealthOX was
founded by CEO Terri Storey, whose
20 years' experience in Canada's
mental health care and tech sectors includes creating one of the
largest mental health treatment organizations in Ontario and developing the first algorithms to
instantly match mental health patients with health care providers.
For more information, please visit www.ihealthox.com.
SOURCE iHealthOX