Somerset, NJ -- March 20, 2024 -- InvestorsHub NewsWire --
Authentic Holdings, Inc., (OTC
PINK: AHRO) Authentic Heroes, a distinctive new merchandising
company and a subsidiary of Authentic Holdings, Inc. is pleased to
appoint Howard Lau to its Advisory Board. Howard brings a
wealth of experience and expertise to Authentic Heroes and its
one-of-a-kind patented technology. Howard was formerly the SVP,
Head of Sony Music's artist merchandising company known as “The
Thread Shop” and built it into a Global merchandising powerhouse
where he oversaw all divisions including NIL rights acquisitions
and management, design, e-commerce, retail sales, tour
merchandising, licensing, and artist relations. In addition,
Howard has decades of business and leadership experience in the
Music Industry having worked to help secure some of the biggest and
most important music and merchandising rights deals in the
industry.
Howard Lau stated, "I'm very excited to join Authentic Heroes as I
believe we can bring something truly unique to music and sports
fans around the world with a talented creative team and unique
patented technology. I believe this, combined with synergies
of other Authentic Holdings entities encompassing media, music,
marketing, and blockchain all under one sphere creates real
opportunities and competitive advantages.”
Chris H Giordano Chairman and President of Authentic Holdings,
Inc., stated, “We are very excited that Howard Lau is joining
Authentic Heroes. Howard is an absolute standout in the music
merchandise arena and having his advocacy in our opinion is a huge
stamp of approval for the Authentic Heroes proposition.
Our patented technology and proprietary process for being able to
take just one game worn or stage worn item and turning into a
limited-edition series of verifiable and
collectible items stored on the Blockchain gives us a true
“point of distinction.”
Adding Howard Lau to our leadership team will bring Authentic
Heroes the leadership, experience, and knowledge base for creating
a notable brand, launching it, and utilizing the correct sales and
marketing channels to garner commercial success that will
benefit the company and its shareholders going forward.
Combining Howard’s knowledge base with aggressive TV ad campaigns
utilizing a footprint of 500 MM homes that our iDreamCTV
networks will soon provide will give Authentic Heroes the greatest
chance of success of becoming a standout brand in the world of
“fan-wear”.
We look forward to a very fruitful and long-term relationship with
Howard Lau and also keeping you, our shareholders apprised of our
progress going forward.”
Safe Harbor Act
Forward-Looking Statements: This release contains statements that
constitute forward-looking statements within the meaning of Section
27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended. These statements
appear in a number of places in this release and include all
statements that are not statements of historical fact regarding the
intent, belief or current expectations of Authentic Holdings, Inc,
its directors, or its officers with respect to, among other things:
(i) financing plans; (ii) trends affecting its financial condition
or results of operations; (iii) growth strategy and operating
strategy. The words "may," "would," "will," "expect," "estimate,"
"can," "believe," "potential" and similar expressions and
variations thereof are intended to identify forward-looking
statements. Investors are cautioned that any such forward-looking
statements including those relating to the Company's ability to
execute its acquisition strategy, and to launch its growth and
expansion plans, among others, are not guarantees of future
performance and involve risks and uncertainties, many of which are
beyond Authentic Holdings, Inc's ability to control, and actual
results may differ materially from those projected in the
forward-looking statements as a result of various factors. No
information in this press release should be construed in any way
whatsoever as an indication of Authentic Holdings, Inc.'s future
revenues, financial performance, or stock price. More information
about the potential factors that could affect the business and
financial results is and will be included in Authentic Holdings,
Inc, filings with the Securities and Exchange Commission at
www.sec.gov.
