New rollup focused on the beverage sector

Southport Lane has announced that it has formed Premium Beverage Group, Inc. (Pink Sheets:PBEV), an alcoholic beverage sector rollup. Premium Beverage’s first acquisitions are Lieb Cellars and Premium Wine Group, two of Southport’s private equity fund portfolio companies.

Richard D. Bailey, CEO of Premium Beverage Group, stated, “We have seen a great deal of opportunity in the small-and middle-market alcoholic beverage sector and believe a consolidation strategy under a public company umbrella makes a lot of sense.” Bailey is also a Managing Director at Southport Lane Management LLC, the General Partner of Southport Lane’s private equity fund, and has been serving as Chief Executive Officer of Beverage Operations since May 2013. Lieb Cellars produces and sells award winning estate grown wines wholesale and retail from their 42 acre vineyard in Cutchogue, NY. They also lease an additional 44 acres on Long Island’s North Fork. Their tasting rooms in Mattituck and Cutchogue, NY are open to the public year round. A new tasting room in East Hampton, NY is scheduled to open in early 2014. Their website is www.liebcellars.com.

Premium Wine Group was founded in 2000 by Mark Lieb and award winning winemaker Russell Hearn and is a contract winemaking facility designed to provide wineries throughout Long Island an economical way to produce wine without huge investment in equipment and facilities. Premium Wine Group produces wines not only for its own Lieb Cellars’ wholesale and mass market efforts, but also approximately 20 other wineries on the North Fork of Long Island. Their website is www.premiumwinegroup.com.

The acquisition of Lieb Cellars and Premium Wine Group is expected to be completed before the end of the current calendar year.

About Premium Beverage Group: Premium Beverage Group, Inc. is a publicly traded company. Its securities are quoted on OTCMarkets.com under the ticker symbol ‘PBEV.’ Its securities were formerly quoted under the ticker symbol ‘SLND.’

About Southport Lane: Southport Lane is a New York based financial services firm specializing in private equity, asset management, and insurance services. Southport Lane was founded in 2010 and has over $5 billion in assets under management. Their website is www.southportlane.com.

Safe Harbor Language: FORWARD-LOOKING STATEMENTS: Statements included in this press release that are not historical facts are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 (the “1995 Act”). Words such as “believe,” “expect,” “anticipate,” “intend,” “look forward,” “opportunities,” “potential,” and similar expressions identify forward-looking statements. Premium Beverage Group, Inc. (the “Company”) cautions readers that forward-looking statements reflect the Company’s current expectations and assumptions that are subject to certain risks and uncertainties which could cause actual results to differ materially from those projected in the forward-looking statements. Statements made herein are made in reliance on the safe harbor for forward-looking statements contained in the 1995 Act. The Company assumes no obligation to update or revise any forward-looking statements made herein or any other forward-looking statements otherwise made by the Company.

CognitoLoretta Mock/Jessica Kleinman, 646-395-6300Southportlane@cognitomedia.com

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