JTV Jumptv

JumpTV Inc.
20 March 2007


Simply Media Partners With JumpTV to Bring Internet-Delivered
International Television to UK Homes

Partnership to Make International Internet TV Content Available on
Traditional Television Sets in the UK

LONDON -- (MARKET WIRE) -- 03/20/07 -- Simply Media, a leading
digital entertainment provider that produces, aggregates and
distributes video content over multiple platforms, has partnered with
JumpTV (AIM: JTV) (TSX: JTV), the world's leading broadcaster of
ethnic television over the Internet, to provide international
television channels to subscribers of its new Internet Protocol
set-top box, "Simply TV."

Simply Media will carry many of JumpTV's channels from Latin America,
Asia, Eastern Europe and the Middle East; including top channels from
Romania, Bangladesh, Turkey and Pakistan, amongst others. The channels
will be offered in both country and region-specific bundles, as well
as individually.

Simply Media, co-founded by media entrepreneurs Mike Luckwell and CEO
Henry Scott, operates more than 25 digital television channels,
including 5 satellite channels, and brings the best in online
entertainment to a wide audience via its web portal. Simply is
extending its offering by launching an IPTV powered set-top box to
truly integrate the promise of Internet television, with the ease of
a traditional cable television-like offering.

Simply Media plans to aggressively market the Simply TV set-top box
service through targeted advertising to ethnic audiences on and
offline. Simply TV users will have the option to subscribe on a
monthly or yearly basis when they purchase a set-top box.

CEO of Simply Media, Henry Scott, said, "By combining JumpTV's
content with our leading set-top box technology, we've made it
possible to watch the best international TV over the internet in UK
living rooms with just a broadband connection. Tight-knit communities
continue to drive Internet TV popularity which is why high-affinity,
hard-to-find content is so pivotal to our offering."

He added, "We are impressed by JumpTV's vast content library and feel
that the millions of expatriates living in the UK will leap at the
chance to subscribe to these television channels in a traditional
living room setting."

The news closely follows the launch of Simply Media's new set-top box
product in the UK, which will carry JumpTV content alongside Simply
Media's own content such as entertainment and celebrity gossip channel
Avenue 11.

"IPTV is the future of broadcasting and bringing IP-based content to
traditional television sets is the ultimate goal for any IPTV
entrant. We believe that Simply TV has developed a unique turnkey
solution for the ethnic audience that JumpTV targets as it provides
the user with the flexibility to surf the Internet, make phone calls
using Voice Over Internet Protocol (VoIP) and watch both traditional
and IPTV," said Mark David, global head of sales at JumpTV.

David added, "JumpTV sees partnering with Simply Media as the next
evolution in our distribution strategy and we are confident that this
joint venture will help prove the promise of IPTV by providing
hundreds of our channels to users who are less computer-centric."

Simply TV is first to make its set top box product available to
customers in the UK, with launch targeted for Spring 2007. The Simply
TV box is WiFi-enabled and works with any broadband Internet Service
Provider.

Television package pricing ranges from GBP 3.99 - GBP 19.99 a month.

About Simply Media

1. Simply Global, part of the Simply Media group, is responsible
for development of the IPTV set top box platform.

2. Simply Media (www.simplymedia.tv) is one of the UK's leading
digital entertainment providers. The company produces, aggregates and
distributes video content across multiple platforms. The company
operates more than 25 digital TV channels and is bringing the best
online video entertainment to a wider audience via its web portal and
IPTV platform. The company currently distributes thousands of hours
of programming over satellite, cable and broadband internet.

3. Clients include Emap, iVillage, Yahoo!, Pokerzone, Time Life and
DD Home Entertainment. The company also produces and owns a number of
media properties including The Baby Channel, a joint venture with RDF
Media, and Avenue 11, a daily entertainment news service available
exclusively on www.simply.tv.

www.simplymedia.tv

About JumpTV

JumpTV (AIM: JTV) (TSX: JTV) is the world's leading broadcaster of
ethnic television over the Internet. With over 280 channels from 70+
countries, JumpTV delivers its subscribers full-screen news, sports
and entertainment content on a real-time basis from all corners of
the globe. JumpTV has subscribers in over 100 countries who view
channels on the JumpTV online network via high-speed Internet
connections on their home computers, laptops, Internet-enabled
televisions and mobile phones.

www.jumptv.com

Forward-looking statement

Certain statements herein may constitute forward-looking statements,
including those identified by the expressions "may," "will,"
"should," "could," "anticipate," "believe," "plan," "estimate,"
"potential," "expect," "intent" and similar expressions to the extent
they relate to the Company or its managements. These statements
reflect the Company's current expectations and are based on
information currently available to management. These forward-looking
statements are subject to a number of risks, uncertainties,
assumptions and other factors that could cause actual results or
events to differ materially from current expectations, including the
matters discussed under "Risk Factors" contained in the Company's
prospectus (admission document) dated August 1, 2006 and the matters
discussed under "Risk Factors" contained in the Company's final short
form prospectus dated February 19, 2007. These forward-looking
statements are made as of the date hereof, and the Company assumes no
obligation to update or revise them to reflect new events or
circumstances.

This document is available on the KCSA Worldwide Website at
www.kcsa.com

JUMPTV PR / IR Contacts
North America:
Lewis Goldberg
KCSA Worldwide
+1-212-896-1216
lgoldberg@kcsa.com

Jeff Goldberger
+1-212-896-1249
jgoldberger@kcsa.com

Simply Media PR Contacts
UK:
Matthew Halfin
Simply Media
Alex Mackey
+44-207 608 8661Catullus Consulting
matthew.halfin@simplymedia.tv
+44 20 7736 2938
alex.mackey@catullusconsulting.com
Narda Shirley
Gong Communications
+44 7770 888318
narda@gongcommunications.com


                      This information is provided by RNS
            The company news service from the London Stock Exchange

END
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