SDL PLC Product Launch (8424G)
November 08 2018 - 12:02PM
UK Regulatory
TIDMSDL
RNS Number : 8424G
SDL PLC
08 November 2018
SDL Multilingual Website Solution
Santa Clara, CA-November 8, 2018 - SDL (LSE: SDL), a global
leader in content creation, translation and delivery, today
introduces its SDL Multilingual Website Solution, a comprehensive
managed service powered SDL's linguistic Artificial Intelligence
(AI) - providing everything a company needs to launch, operate and
optimise any number of multilingual websites. SDL Multilingual
Website Solution provides an end-to-end platform with hosting,
localisation, ongoing content management and analytics-based
optimisation.
While international expansion unlocks the potential for growing
client bases and revenues, companies struggle to handle the scale
and pace of content demands. According to Forrester Consulting's
report 'Today's Content Supply Chains Prevent Continuous Customer
Journeys', three quarters (73%) of respondents don't feel equipped
to manage the increase in content volume. Additionally, companies
often deal with one or even multiple web content management systems
that offer little or no multilingual capabilities, leading to
disjointed customer experiences and diluted buying journeys.
SDL Multilingual Website Solution solves these complexities,
giving companies a way to rapidly launch localised websites by
providing a service that automatically mirrors source website
content to any target language. In addition to website translation,
the service provides content and traffic analysis, helping
organisations with Search Engine Optimisation (SEO) and increased
conversions.
Customers can choose from a number of translation options, to
suit particular content types. Translation options include machine
translated, human translated, machine translated with human
post-editing and transcreation services, with any combination of
these options for different parts of their websites. SDL's Neural
Machine Translation (NMT) and Linguistic AI, are embedded
throughout the platform, enabling increased speed, agility and
scale to translate securely and deliver multilingual content
including the most challenging languages - Russian, Chinese, and
Korean. Through data analytics and insights, companies can also
understand visitor behaviour to optimise their website content and
drive more conversions, while applying localisation budgets in the
most cost-effective way.
"At SDL we always try to address the complex content challenges
companies experience. We develop solutions that not only fix
issues, but present opportunities to go global faster. We know that
current website proxy solutions can help organisations localise
their websites but we identified additional requirements that are
not met by these solutions today. Our end-to-end offering plugs
those gaps with a combination of SDL Linguistic AI and NMT,
alongside a range of extra services focused on business outcomes,
rather than the tactical execution of running localised websites,"
Jim Saunders, Chief Product Officer at SDL. "SDL Multilingual
Website Solution eliminates the need to maintain a range of
technologies and in-house skills while allowing companies to engage
with customers globally."
About SDL
SDL (LSE: SDL) is the global leader in content creation,
translation and delivery. For over 25 years we've helped companies
communicate with confidence and deliver transformative business
results by enabling powerful experiences that engage customers
across multiple touchpoints worldwide. Are you in the know? Find
out why 88 of the top 100 global companies work with and trust us
on SDL.com. Follow us on Twitter, LinkedIn and Facebook.
Media Contacts:
SDL
Maria Hudson / Denis Davies
Corporate Communications
mhudson@sdl.com / ddavies@sdl.com
This information is provided by RNS, the news service of the
London Stock Exchange. RNS is approved by the Financial Conduct
Authority to act as a Primary Information Provider in the United
Kingdom. Terms and conditions relating to the use and distribution
of this information may apply. For further information, please
contact rns@lseg.com or visit www.rns.com.
END
PRLUWRWRWRAARAA
(END) Dow Jones Newswires
November 08, 2018 13:02 ET (18:02 GMT)
Sdl (LSE:SDL)
Historical Stock Chart
From Apr 2024 to May 2024
Sdl (LSE:SDL)
Historical Stock Chart
From May 2023 to May 2024