Viggle Enhances Music Service with Launch of Viggle Store – Allows Users to Redeem Points for Music Downloads
May 22 2014 - 7:00AM
Business Wire
Enlists Gracenote for Music Recognition to
Drive Music Discovery
Viggle Inc. (NASDAQ:VGGL), the entertainment marketing and
rewards platform that includes the Viggle, NextGuide and Wetpaint
brands, announced the launch of its Viggle Music discovery service,
introducing a new way for Viggle Members to earn and use Viggle
Points. With Viggle Music, users are now able to earn Viggle points
for identifying a song and additional points for buying that song.
In conjunction with the expanded music service, Viggle has also
launched Viggle Store–a rewards destination where members can
redeem their Viggle Points for music downloads.
Powered by GracenoteMusicID®, Viggle Music works much like
Viggle for TV in that it recognizes and identifies the music
playing from any source, serving up the name of the song, artist
and album cover art. The technology allows users to simply hold
their device, launch the “check in” button and match a few seconds
of tracks to its unique audio fingerprint in its database. As part
of the Viggle Rewards platform - and unlike any other music
identification service in the market - users receive Viggle Points
for every song they match or buy.
The adoption of the Viggle Music service has been widespread
since its inception with over 39 million songs matched. Between May
1 and May 18, more than 100,000 Viggle members have already matched
5.1 million songs. The Viggle Store now makes it possible for
members to redeem points they earn for listening to music for
downloads of their favorite songs and albums.
“The mission of Viggle is to be the leading mobile entertainment
discovery and rewards company, and the introduction of Viggle Music
takes our vision to new heights,” said Greg Consiglio, president
and COO of Viggle Inc. “We’re providing new and existing members
the opportunity to earn more rewards, while our advertising
partners will be able to utilize the music service to extend their
targeting to both verified TV and music audiences.”
“Music discovery happens all around us and Gracenote’s
recognition technology will help millions of Viggle users now
identify and connect with new music and old favorites in a very
innovative way,” stated Ty Roberts, chief strategy officer of
Gracenote. “With Gracenote’s MusicID, Viggle Music adds a new facet
to the typical music recognition experience, providing users with
rewards and incentives for every song they identify and match.”
Viggle Music and the Viggle Store are the latest editions to the
Viggle Platform which includes Wetpaint, a leading entertainment
destination for creating, curating and sharing the best
entertainment content and NextGuide which helps TV networks reach
and engage their audiences and the Viggle app which rewards its
members for watching their favorite TV shows as well as discovering
new music.
About Viggle Inc.
Viggle is an entertainment marketing and rewards platform whose
app rewards its members for watching TV shows and discovering
new music. The Viggle mobile app has over 4 million users. Since
its launch, Vigglers have redeemed over $18 million in rewards for
watching their favorite TV programs and listening to music. In
addition, Viggle operates Wetpaint, which offers entertainment and
celebrity news online. Viggle also operates Dijit Media, maker of
technology that helps consumers search for, find, and set reminders
for TV shows and movies. For more information, visit www.viggle.com
or follow us on Twitter @Viggle.
About Gracenote
Gracenote, Inc. provides music and video content and
technologies to the world’s hottest entertainment products and
brands. Gracenote is the industry standard for music and video
recognition and is supported by the largest source of music and
video metadata, featuring descriptions of more than 180 million
tracks and TV listings for 30+ countries. Gracenote is a subsidiary
of Tribune Company and has offices in Tokyo, Munich, Berlin, Seoul,
Taipei and San Francisco with worldwide headquarters in Emeryville,
Calif. For more information, visit our website www.gracenote.com or
follow us at @GracenoteTweets and
www.facebook.com/PoweredbyGracenote.
Gracenote is a registered trademark of Gracenote, Inc. All other
names are trademarks and/or registered trademarks of their
respective owners.
This press release may contain forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, and as defined in the U.S. Private Securities Litigation
Reform Act of 1995. These forward-looking statements involve
inherent risks and uncertainties that could cause actual results to
differ materially from those projected or anticipated. All
information provided in this press release is as of May 22, 2014.
Except as required by law, Viggle Inc. undertakes no obligation to
update or revise publicly any forward-looking statements, whether
as a result of new information, future events or otherwise, after
the date on which the statements are made or to reflect the
occurrence of unanticipated events.
Media Contact for Viggle:DKC Public RelationsParis Tyler,
212-981-5162paris_tyler@dkcnews.comorViggle Investor
Relations:Viggle Inc.John C. Small, 646-738-3220CFOorIRTH
CommunicationsRobert Haag, 1-866-976-4784Managing
PartnerVGGL@irthcommunications.comorMedia Contact for
Gracenote:GracenoteSunok Pak, 415-999-4646spak@gracenote.com