Italian fashion meets Mesopotamian woman
The winner will be awarded with a scholarship in Textile Design
at the Accademia di Belle Arti Aldo Galli in Como - IED
network.
MILAN, May 20, 2024
/PRNewswire/ -- Italian know-how on fashion meets the millennial
history of Mesopotamia - the cradle of civilization - and the
Anatolian textile tradition, in an Italian-Turkish culture and
design project.
It is Enheduanna FWC - Fashion Women Culture, a
creative contest launched by IED - Istituto Europeo di
Design (largest Higher Education Network in the creative field
to have maintained a global outlook and a deeply Italian cultural
matrix, since 1966) as part of the larger project organized and
curated by ADDU Tasarim (All-in Design & Development Union)
Director, Pinar Sipahi professor,
with the support of the Italian Cultural Institute of Istanbul, Turkey Design Council, Bahçeşehir
University, Studio Fırat Neziroğlu and Tayeks Tekstil.
It's this Italian know-how in design and fashion, whose values
IED embodies, that guided the creativity of the 18 Turkish
students protagonists of the contest, coming from different
schools and universities and selected on the basis of a call
launched by Istituto Europeo di Design. Mentored by Giovanni Ottonello, IED Art Director, and by
lecturer Francis Venneri, the
young creatives worked on the conception and production of 18
outfits designed for 12 Turkish women and inspired by
Mesopotamian culture, clothing and traditions, using local
fabrics from more than 30 geographical areas of Turkey. The results were presented in the
fashion show just held in a striking natural scenic setting,
the Karanlik Kanyon.
The clothes created focuses on the Mesopotamian woman
with her aesthetic codes, handed down through sculptures,
bas-reliefs and archaeological finds. The contest was for the
participants an extraordinary opportunity to look at their own past
and traditions, combining them with the know-how of another
country, Italy, to find in a
dress, an embroidery, a fabric, a shape, the synthesis between
these two apparently distant worlds. The common thread was a
basic question: what is the value of Made in Italy today in the perception of a group of
talented Turkish creatives.
The participants tackled Made in Italy by also searching the history of Italian
fashion to find elements that could be traced back to
internationally known brands: features such as exaggerated
femininity or simple 1960s cuts, floral prints and decorations, the
use of denim and dyed fabric left free to cover the body in a
moulage effect, up to the world-famous theatrical costume could be
recognized in the clothes created.
The collaboration with Turkish weaving mills, especially
Taypa Tekstil, was crucial: the production of the clothes
designed by the 18 finalists was carried out at the Tayeks Design
Center, which supports innovative and creative production
processes. Designers were trained on the use of fabrics by Firat
Neziroglu, designer, founder of the Anatolian Textile Network
and weaving artist, who was a member of the contest jury along with
Özlem Erkan, designer, and Zeynep Öcal Özcan,
trainer.
On May 28 there'll be the
designation of the winner, who will be rewarded with a two-week
intensive training course on Textile Design, scheduled in July at
the Accademia di Belle Arti Aldo Galli in Como - part of the IED
network, which has 11 locations in Italy, Spain
and Brazil. In addition, the
top two winning designers will be offered summer internship
opportunities as part of the Taypa Textile Special Award.
For further info: www.ied.edu - p.r@ied.it
Photo -
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