The Vietnamese flag carrier will continue to
distribute offers through Sabre's extensive global travel
marketplace, further cementing the two companies' historic and
valued relationship
SINGAPORE and HANOI,
Vietnam, Aug. 31, 2022 /PRNewswire/ -- Sabre
Corporation (NASDAQ: SABR), a leading software and technology
provider that powers the global travel industry, today announced an
extended distribution agreement with Vietnamese flag carrier
Vietnam Airlines. The new deal means that Vietnam Airlines will
continue to distribute its content to the large network of travel
agents through Sabre's extensive travel marketplace.
![From left : Mr. Sean Menke, Chair of the Board and Chief Executive Officer, Sabre Corporation, Mr. Le Hong Ha, Chief Executive Officer, Vietnam Airlines, Mr. Kurt Ekert, President, Sabre Corporation, and Mr. Rakesh Narayanan, Vice President, Travel Solutions Airline Sales, Sabre Asia Pacific. From left : Mr. Sean Menke, Chair of the Board and Chief Executive Officer, Sabre Corporation, Mr. Le Hong Ha, Chief Executive Officer, Vietnam Airlines, Mr. Kurt Ekert, President, Sabre Corporation, and Mr. Rakesh Narayanan, Vice President, Travel Solutions Airline Sales, Sabre Asia Pacific.](https://mma.prnewswire.com/media/1888922/Vietnam_Airlines.jpg)
The agreement further strengthens Sabre's presence in the
Vietnam aviation marketplace and
the relationship between Sabre and Vietnam Airlines. In addition to
Sabre's Global Distribution system (GDS), the Hanoi-based carrier also uses a comprehensive
suite of SabreSonic Passenger Service System (PSS) technology
including reservation and ticketing, inventory and departure
control solutions. Vietnam Airlines also leverages Sabre's Revenue
Optimizer to maximize revenue using near-real time network partner
and comprehensive passenger revenue performance data as well as
further Sabre solutions to enable the carrier to provide travelers
with a premium personalized experience.
"The aviation industry has evolved rapidly in recent years, and
we highly appreciate Sabre's wide-ranging, robust, scalable
technological solutions for having brought significant value to
Vietnam Airlines. Sabre's robust global marketplace has supported
Vietnam Airlines efficiently in reaching travelers worldwide
following the easing of travel restrictions in Vietnam," said Le Hong
Ha, CEO, Vietnam Airlines. "We also appreciate the
commitment of Sabre in supporting the recovery and growth of
Vietnam Airlines as well as the Vietnam travel industry during and after
Covid-19 pandemic. Today, we're very happy to reaffirm our
long-standing partnership that our two corporations have enjoyed
for over a decade, and look forward to new successes in the
future"
The expanded distribution agreement between Sabre and Vietnam
Airlines was signed between Mr. Trinh Ngoc
Thanh, Vietnam Airlines' Executive Vice President and
Sabre's Vice President, Regional General Manager, Asia Pacific, Travel Solutions Agency Sales,
Mr. Rakesh Narayanan at Vietnam
Airlines' headquarters in Hanoi.
Operating across dozens of domestic and international
destinations, Vietnam Airlines continues to ramp up operations
following the re-opening of Vietnam's borders to international travelers
earlier this year. The carrier is playing a key role in
Vietnam's aim to push tourist
arrivals to five million this year, including attracting tourists
from key markets including India,
the US, Europe and the
Middle East.
"The fact that we're able to be in Vietnam to meet our valued partners at Vietnam
Airlines and sign this agreement in person is testament to the
strong recovery we are seeing across all sectors of the travel
industry," said Sean Menke, Chair of
the Board and CEO, Sabre. "This agreement demonstrates our clear
commitment to supporting the rapid recovery and future growth of
the Vietnam travel industry. We're
excited that Sabre will continue to bring significant value to
Vietnam Airlines at this critical time for Vietnam's aviation market and we look forward
to continuing to enable the carrier to connect the world to some of
Asia's most exciting
destinations."
About Sabre Corporation
Sabre Corporation is a leading software and technology
company that powers the global travel industry, serving a wide
range of travel companies including airlines,
hoteliers, travel agencies and other suppliers. The company
provides retailing, distribution and fulfilment solutions that help
its customers operate more efficiently, drive revenue and offer
personalized traveler experiences. Through its leading travel
marketplace, Sabre connects travel suppliers with buyers from
around the globe. Sabre's technology platform manages more than
$260B worth of global travel spend
annually. Headquartered in Southlake, Texas, USA, Sabre serves customers in more
than 160 countries around the world. For more information
visit www.sabre.com.
About Vietnam Airlines
Vietnam Airlines – a member of
SkyTeam Alliance – is the flag carrier of Vietnam and the major carrier in South East Asia. Vietnam Airlines provides air
transport services on over 100 routes to more than 20 domestic and
30 international destinations. Operating a modern fleet of more
than 100 aircraft, Vietnam Airlines is the first airline in
Asia-Pacific to simultaneously
operate modern, wide-body aircraft Boeing 787 and Airbus
A350. Vietnam Airlines takes great pride in offering its
passengers consistent on-time-performance, absolute safety, high
quality services embedded with Vietnamese cultural identity.
Vietnam Airlines has maintained Skytrax's 4-star service quality
for years and is gradually upgrading to 5-star standard.
SABR-F
Contacts:
Media
Kristin Hays
kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
sabrenews@sabre.com
Investors
Kevin
Crissey
kevin.crissey@sabre.com
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation