Versus Systems Expands into Brazil, One of the World’s Largest Gaming Markets
January 16 2025 - 3:15PM
Versus Systems, Inc. (NASDAQ: VS) (the “Company”) announces its
expansion into Brazil, one of the largest global gaming markets
with more than 100 million users and a reputation for embracing
cutting-edge technologies. This expansion marks a significant
milestone as the Company continues growing its international
footprint and leveraging its gamification platform to transform
audience engagement across industries.
Heading the Company’s Expansion into
BrazilVersus Systems has appointed Flavio Maria as the
Country Manager. Mr. Maria brings extensive expertise in leadership
and business strategy, with a strong background in marketing,
gaming, startups, and business innovation. Previously Mr. Maria
served as a Managing Partner at the M/Challenger Startup,
Accelerator; the Founder & Chief Operating Officer of 1st11
Gaming Entertainment; and the Founder & Chief Executive Officer
of Future Group.
He has also held senior leadership roles as the Chief Marketing
Officer for PSN Network and Senior Vice President of Marketing –
Latin America at Pepsi International. His deep understanding of
local dynamics and his track record of driving business growth make
him the ideal choice to lead Versus Systems’ Latin American
expansion.
“Mr. Maria’s appointment reflects our commitment to unlocking
Brazil’s immense potential as a global gaming powerhouse,” said
Luis Goldner, Chief Executive Officer of Versus Systems. “We’re
thrilled to have him lead our efforts connecting with Brazilian
gamers and delivering solutions that resonate with their passion
for innovation.”
Unlocking Brazil’s Gaming and Innovation
PotentialBrazil is one of the largest and most dynamic
gaming markets worldwide, with a diverse consumer base ranging from
casual mobile players to dedicated esports enthusiasts. With gaming
revenues and digital engagement on the rise, the Brazilian market
presents a significant opportunity for companies looking to
innovate and connect with highly engaged audiences.
“Brazil is a cultural and technological hub that thrives on
creativity and interaction. Its gaming community is not only vast
but also deeply passionate about new and innovative experiences,”
said Luis Goldner, Chief Executive Officer of Versus Systems. “We
are excited to bring our gamification platform to Brazil, enabling
brands to engage their audiences in ways that are both meaningful
and memorable.”
A Platform Built for EngagementVersus Systems’
platform allows brands to offer rewards-based interactive
experiences, enhancing engagement by making every interaction more
dynamic and rewarding. By integrating into apps, games, and digital
content, the platform provides unique opportunities for companies
to connect with consumers, driving loyalty, and satisfaction. The
platform also presents significant potential for brands to gamify
campaigns around major sports and cultural events.
Versus Systems plans to tailor its offerings to local trends and
consumer behaviors. In Brazil this includes tapping into the
country’s vibrant esports scene, mobile gaming growth, and love for
social and interactive experiences.
About Versus SystemsVersus Systems (NASDAQ: VS)
is a leading provider of gamification and audience engagement
technology. Its platform enables brands to create rewarding,
interactive experiences that deepen connections with consumers.
With a focus on innovation, Versus Systems continues to expand
globally, empowering companies to transform their approach to
engagement.
Investor Contact:Cody Slach Gateway Group,
Inc.949-574-3860IR@versussystems.comorpress@versussystems.com
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