Orlando Resident Featured on HGTV.com
July 21 2014 - 12:36PM
Business Wire
Cynthia Ballard has been helping families
achieve the dream of homeownership with Chase for 40 years
Chase Mortgage Banker and Orlando, Fla. resident, Cynthia
Ballard was recently featured in an HGTV.com web video entitled “My
New Hometown.”
In the video, Ballard showcased the up-and-coming town of
Altamonte Springs, Fla. and talked about how passionate she is
about her job. “I love helping people make probably the largest
purchase they’ll ever make in their life,” Ballard said.
With over 40 years at Chase, Ballard has helped many homebuyers
to purchase their dream homes, and she works hard to ensure that
her customers are as well-equipped with knowledge about the
homebuying process as possible.
Ballard wants her customers to make sure they’ll be comfortable
with their monthly payments, considering a variety of
circumstances. “If it’s a couple buying a home, I suggest they
discuss how the payment will impact their family if one income goes
away,” she said.
One thing that helps Ballard help her customers is the My New
HomeSM suite of educational materials from Chase, including a
mobile app, YouTube Channel, webinars and other online materials.
These materials, which can be found at www.chase.com/mynewhome,
give homebuyers the power of information, a thing many recent
homebuyers felt they lacked during the process of buying their
homes according to a recent survey released by Chase.
The “What I Wish I Knew About the Homebuying Process” survey
found that 90 percent of homebuyers felt prepared when they bought
their home. However, 56 percent wish they had more knowledge about
the financial aspects of purchasing a home, including closing,
negotiating offers and financing options.
Lisa Foradori, chief marketing officer for Chase Mortgage
Banking said that this was the primary reason that Chase is
committed to continuously improving, enhancing and updating their
materials. “We created our My New Home app, online educational
materials and YouTube Channel to give buyers a primer on what to
expect.”
Ballard uses these tools to help her customers avoid surprises
every day. “The calculator determines an estimate of what their
income will allow them to buy,” she said.
Proud of her long history at Chase, Ballard is also excited
about the future. “I want people to know that every day is an
exciting new day and that I am a lender they can depend on to help
them make the right decision regarding financing their home.”
About Chase
Chase is the U.S. consumer and commercial banking business of
JPMorgan Chase & Co. (NYSE: JPM), a leading global financial
services firm with assets of $2.5 trillion and operations
worldwide. Chase serves nearly half of America’s households with a
broad range of financial services, including personal banking,
small business lending, mortgages, credit cards, auto financing and
investment advice. Customers can choose how and where they want to
bank: 5,600 branches, 20,000 ATMs, online, mobile and by phone. For
more information, go to www.chase.com.
ChaseAshlei Bobo, 212.270.6488
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