/NOT FOR DISTRIBUTION TO US WIRE SERVICES OR FOR
DISSEMINATION IN THE UNITED STATES OF
AMERICA/
TORONTO, Sept. 14,
2023 /CNW/ - PopReach Corporation ("Ionik" or
the "Company") (TSXV: POPR) (OTCQX: POPRF) today announced
changes to its corporate branding and leadership team. These
changes reinforce the Company's focus on building a first party
data driven performance and brand advertising platform.
Unifying Brand:
Moving forward, the Company will operate under the new, unified
brand name of "Ionik." This rebranding symbolizes our agile
approach to navigating the fast-paced changes of the advertising
and technology sectors. With a focus on data-driven results, this
change not only sets the stage for the next phase of our financial
and operational growth but also renews our commitment to delivering
high-performance and brand-centric advertising solutions to our
clients.
While the Company will now be doing business as "Ionik", it
retains its legal name "PopReach Corporation".
Leadership Transition:
The Company also announced changes to its executive team and to
its board of directors (the "Board"), effective October 1, 2023.
The Board has appointed Ted
Hastings as Chief Executive Officer of the Company
("CEO"). Mr. Hastings is currently Executive Chair of the
Company. Mr. Hastings is the original founder and CEO of Federated
Foundry, the business that completed the reverse takeover of the
Company in April of 2022. He has served as Executive Chair of
the Company since the transaction.
In connection with Mr. Hastings' appointment, Jon Walsh will be stepping down from his role as
CEO, a position he has held since 2018. Mr. Walsh commented, "It's
been an amazing experience working with our immensely talented
leadership team to grow the company to where it is today. I've
thoroughly enjoyed working with Ted over the past few years and I
have no doubt that his deep industry knowledge, relationships and
vision will drive the company through its next exciting phase of
its growth." Mr. Walsh will remain on the Company's board of
directors.
"We are excited to welcome Ted as our new CEO," said
Mike Vorhaus, Chair of the Company's
Governance and Compensation Committee. "Ted is a seasoned executive
with extensive experience in the digital advertising ecosystem and
we believe he will be invaluable to Ionik as we continue along our
growth path."
In connection with Mr. Hastings' appointment as CEO, Mr.
Hastings has resigned from his position as Executive Chair of the
Board. The Board has appointed Ben
Colabrese to serve as Chair of the Board. Mr. Colabrese will
also continue to serve as Chair of the Company's Audit
Committee.
The appointment of Mr. Hastings as CEO of the Company remains
subject to approval of the TSX-V.
About Ionik
Ionik, a Tier 1 Issuer on the TSX Venture Exchange, with shares
also trading on OTCQX® Best Market, is a multi-platform technology
company focused on assembling the most effective and complete suite
of advertising, marketing and monetization solutions for brands,
advertisers and publishers. We acquire, optimize and scale
market-leading digital technology businesses providing
cross-platform, performance-driven advertising and data solutions
to attract, engage and monetize high-value consumers.
Our portfolio includes: PopReach Games, a free-to-play mobile game
publisher; NotifyAI, a push notification advertising platform;
Q1Media, an industry-leading advertising and media service
provider; Contobox, a leading edge customer engagement platform;
Ubiquity, a data driven user acquisition and marketing technology
platform; SCS, an integrated agency powering brand performance with
data and creativity; and OpenMoves, a Google Premier Partner
driving creative and growth across pay-per-click advertising and
search engine optimization.
Additional information about the Company is available at
www.sedar.com.
Neither the TSX Venture Exchange nor its Regulation
Services Provider (as that term is defined in the policies of the
TSX Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Cautionary Statement Regarding Forward-Looking
Information
Certain information in this news release constitutes
forward-looking statements and forward-looking information under
applicable Canadian securities legislation (collectively,
"forward-looking information"). Forward-looking information
include, but are not limited to, statements with respect to and the
business, financials and operations of the Company. Statements
containing forward-looking information are not historical facts but
instead represent management's expectations, estimates and
projections regarding future events. Forward looking information is
necessarily based on a number of opinions, assumptions and
estimates that, while considered reasonable by the Company as of
the date of this news release, are subject to known and unknown
risks, uncertainties, assumptions and other factors that may cause
the actual results, level of activity, performance or achievements
and future events to be materially different from those expressed
or implied by such forward-looking information, including but not
limited to the factors described in greater detail in the public
documents of the Company available at www.sedar.com. Although the
Company has attempted to identify important risks, uncertainties
and factors which could cause actual results to differ materially,
there may be others that cause results not to be as anticipated,
estimated or intended. Investors are cautioned that undue reliance
should not be placed on any such information, as unknown or
unpredictable factors could have material adverse effects on future
results, performance or achievements of the Company. The Company
does not intend, and does not assume any obligation, to update this
forward-looking information except as otherwise required by
applicable law.
SOURCE PopReach Corporation
