Cabal Communications Corporation Announces Launch Date of "DFW Health & Fitness"
April 29 2010 - 9:03AM
Marketwired
Cabal Communications Corporation (former DealerAdvance, Inc.)
(PINKSHEETS: DLAD) today announced that "DFW Health & Fitness"
is scheduled to begin publication with the October 2010 edition.
Cabal Communications CEO Steven Humphries also announced that
Laura Napier will be joining DFW Health & Fitness as Editor.
Humphries said, "Napier is a successful web developer and
publisher. She played an important role in the start-up of highly
successful 'San Antonio Fitness & Health' magazine, which was
sold to Clear Channel Communications."
Humphries also said, "The delay in the launch of 'DFW Health
& Fitness' was due to the unanticipated slow start of Sports
Page Weekly, which was acquired in July 2009. We've learned a lot
about the publishing business over the past nine months and plan on
utilizing that knowledge to launch the new publication."
According to Napier, "DFW Health & Fitness, Inc.'s primary
demographic will be 18-44, which is why we will be primarily a web
based magazine utilizing search engine optimization and outside
advertising to drive readers to the site. Subscriptions will be
offered for a printed version of the on-line publication."
DFW Health & Fitness, Inc. is a subsidiary of Cabal
Communications Corporation, a Delaware Corporation, which is a
subsidiary of Cabal Communications Corporation, the publicly traded
company (PINKSHEETS: DLAD).
This news release contains "forward-looking statements" within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. When used in this release, words such as "estimate,"
"expect," "anticipate," "projected," "planned," "forecasted" and
similar expressions are intended to identify forward-looking
statements, which are, by their very nature, no guarantees of the
Company's future operational or financial performance, and are
subject to risks and uncertainties. Readers are cautioned not to
place undue reliance on these forward-looking statements, which
speak only as of the date of this release. Due to the risks and
uncertainties, actual events may differ materially from current
expectations. The Company disclaims any intention or obligation to
update or revise any forward-looking statements, whether as a
result of new information, future events or otherwise.
Contact: Investor Relations 972.248.2244 Ext. 108
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