PRRY Planet Resource Recovery Inc (PK)

Planet Resource Recovery, Inc. (PINK SHEETS:PRRY), announced today that the company has secured television air time for the company�s marketing commercial titled �America�s Oil Independence.� The commercial will air on stations such as CNN, Fox, ESPN, Discovery, etc., in the Houston area. The company has secured 400 spots per month aimed at raising the awareness of the company and its products. The commercials will commence airing the week of August 4, 2008. Houston is the fourth-largest city in the United States and the largest city within the state of Texas. As of the 2006 U.S. Census estimate, the city has a population of 2.2�million. Wikipedia states that, �Houston is recognized worldwide for its energy industry - particularly for oil and natural gas. Five of the six super major energy companies maintain a large base of operations in Houston (international headquarters of ConocoPhillips; US operational headquarters of Exxon-Mobil; US headquarters for international companies Shell Oil (US subsidiary of Royal Dutch Shell located in The Hague, Netherlands), and British Petroleum whose international headquarters are in London, England.)� About Planet Resource Recovery, Inc. Planet Resource Recovery, Inc. is the developer, manufacturer and marketer of the PetroLuxus(TM) family of products, a proprietary environmentally friendly chemical compound that dislodges oil in practically all natural and man-made environments. The PetroLuxus(TM) family of products are effective and efficient solutions for the remediation and recovery of petroleum-based products. PetroLuxus(TM) applications include Enhanced Oil Recovery, Oil Sands, oil spills, oil tank farm cleaning, marine ship cleaning, remediation of oil sludge pits, treatment of raw fuel feedstocks, waste oil segregation and biodiesel, to name a few. Through the acquisition and formation of wholly owned subsidiaries, Planet Resource Recovery, Inc. deploys the PetroLuxus(TM) products. Oil Recovery Ventures, Inc. deploys PetroLuxus(TM) through joint ventures in the Enhanced Oil Recovery market. For an audio/visual demonstration of PetroLuxus(TM), click on the link http://www.planetresource.net/index-21.html For more information visit: http://www.planetresource.net or http://www.petroluxus.com Safe Harbor Statement Certain statements in this release are "forward-looking" statements as defined in the Private Securities Litigation Reform Act of 1995. Such statements are subject to numerous risks and uncertainties. Actual results may vary significantly from the results expressed or implied in such statements. Factors that could cause actual results to materially differ from forward-looking statements include, but are not limited to, the Company's ability to meet the terms and conditions required to obtain its project financing, risks and delays associated with product development, risk of market acceptance of new products, risk of technology or product obsolescence, competitive risks, reliance on development partners and the need for additional capital.