NEW YORK, June 13, 2018 /PRNewswire/ -- Doctor.com,
the first customer experience platform purpose-built for the
healthcare industry, announced that it has officially been
recognized by Google as the only healthcare-exclusive organization
to be a Featured Google My Business (GMB) Partner. This partnership
enables Doctor.com clients to have unparalleled control over the
Google My Business listings for all of their providers and
facilities, a task which is often challenging for healthcare
organizations. Doctor.com's platform corrects inaccurate online
information, enables online appointment booking directly from
Google My Business pages (on both web and mobile), and provides
detailed analytics about how each individual provider and
department is performing on Google. Featured Partnership also
grants Doctor.com direct access to resources at Google, ensuring
Doctor.com clients are always kept up to date on Google's latest
offerings and policies.
Google My Business is a free tool for businesses and
organizations to manage their online presence across Google,
including Search and Maps. But because Google My Business (as well
as many other online business directories) was primarily built to
support typical brick-and-mortar businesses, many healthcare
organizations and professionals encounter difficulties when
managing and updating location, practice entity, and provider
entity data.
"Every healthcare organization we've encountered has cited
difficulties in managing their online listings information. With
80% of consumers conducting their search for care online, it's
critical that organizations provide accurate information online to
improve patient access to care, especially on the world's leading
search engine," said Andrei Zimiles,
CEO of Doctor.com. "Expanding our partnership with Google further
advances our mission of helping healthcare organizations of all
sizes to deliver a seamless customer experience at every step of
the patient journey. By working directly with the GMB team, we can
help our clients tackle unique and complex problems with
expediency."
"We've worked with many vendors in the past, and Doctor.com is
the only company that was able to expertly tackle the unique
challenges that we've faced as a healthcare organization.
Doctor.com's platform was able to easily consolidate and manage
data about all of our facilities and clinicians and has made
updating this information within Google My Business and across the
web an effortless process for us. In addition to the time and cost
savings, we feel this is an important step to improve patient
access since Google is the first stop for most people when they
search online for care. Since working with Doctor.com, we've seen a
huge improvement in our visibility on Google and as a result, we
are attracting more new patients from the web than ever
before," said James Cardone,
President and CEO of Recovery PT, a leading physical therapy group
practice with 11 facilities in the New
York City area.
Doctor.com enables healthcare organizations to manage every
aspect of their online presence across the most prominent search
engines and healthcare sites, from a single holistic
platform. Our robust platform integrations with Google
include:
- Effortless listings management: Single point of
entry to maintain accurate and up to date listings information on
GMB and all major search engines and healthcare sites.
- Profile optimization: We ensure your profile listings
are enhanced for optimal patient engagement, and include compelling
data, images and content- on Google and everywhere patients are
searching for care.
- Universal scheduling: Enable easy appointment requests
directly from your Google page. Receive and approve web-wide
appointment requests from a single user-friendly portal.
- Patient engagement: Invite patients to connect with your
Google page with an easy to use desktop messaging app.
- Reporting and analytics: Get insights on user
engagement, traffic, and more to continuously improve your Google
presence.
- 24/7 Brand Protection: Protection against data
reversions from unknown entities submitting edits.
- VIP Status: Get early-bird access to the latest GMB
enhancements and capabilities; escalate complex issues directly to
the GMB team.
For more information on how your practice or organization can
benefit from Doctor.com and Google's partnership, click here.
About Doctor.com:
Doctor.com is the only complete platform built to help
healthcare organizations deliver a better customer experience at
every step of the patient journey. The company's industry-leading
technology seamlessly integrates provider data warehousing,
web-wide listings management, reputation insights, universal online
scheduling, and patient communications. All of these services are
enhanced by Doctor.com's 50+ integrations with the most prominent
healthcare directories, search engines, social media platforms, and
EHR/PM systems. As a result, thousands of healthcare organizations,
including more than 200 of the country's leading hospitals and
health systems and over 20,000 private practices, have been
empowered by the platform to enhance their digital presence and
credibility, increase patient trust, and grow their business.
To view additional press releases, visit
https://www.doctor.com/press.
Press Contact
Erin Kang
erink@corp.doctor.com
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SOURCE Doctor.com