Versus Systems to Allow Prizing in UK Starting in Q2
April 07 2021 - 6:00AM
Versus Systems Inc. (“Versus” or the “Company”) (Nasdaq: VS)
(FRANKFURT: BMVB) today announced that it has added new
functionality to its patented Dynamic Regulatory Compliance prizing
engine to support uses in the United Kingdom, which is the largest
television advertising market in Europe, one of the largest
interactive gaming markets in the world, and home to the Premier
League, the most popular football league in the world. Versus will
be partnering with some of its existing content partners to launch
in the UK in Q2 of this year.
With a population of over 66 million1, the UK is a global leader
in media consumption with 37 million people playing video games2,
approximately 20 million subscribers to OTT and streaming
services3, and an average of 1.5 million viewers tuning in to each
of the 380 Premier League season games in 2018/20194.
By expanding into the UK market, Versus will leverage its gaming
and second-screen expertise to provide unique prizing solutions for
brands and content partners looking to engage with this audience
across multiple screens and live events.
"The UK’s deep penetration of gaming,
interactive TV, and streaming services represent tremendous
opportunities for content creators and brands that want to add
prizing and interactive engagement for their audiences,” said
Matthew Pierce, Versus’ CEO. “Adding access to UK is a very natural
target for expansion, given our multi-year partnerships with Xcite,
Frias, HP, and all of our content and brand partners.”
____________1 Statista, Total population of the
United Kingdom (UK) from 2015 to 2025, 2019-20202 The Creative
Industries Council, 20183 Statista, Estimated number of unique
subscribers to OTT SVOD services in Europe in 2018, by country,
20184 TopMedia, 2020
About Versus Systems
Versus Systems Inc. has developed a proprietary
in-game prizing and promotions engine that allows publishers,
developers, and creators of games, apps, and other interactive
media content to offer real world prizes inside their content.
Players, viewers and users can choose from among the offered prizes
and then complete in-game or in-app challenges to win the prizes.
The Versus platform can be integrated into mobile, console, and PC
games, as well as streaming media and mobile apps. For more
information, please
visit www.versussystems.com or visit the
official Versus Systems YouTube channel.
Investor contact:Sean McGowan, Cody Slach
Gateway Investor
Relations949-574-3860VS@gatewayir.comorpress@versussystems.com
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