Q3 2024 Advisor Pulse Survey by DACFP and
Franklin Templeton Digital Assets reveals that 19% of advisors
report that more than half of their clients own digital
assets
GREAT FALLS,
Va., Nov. 19, 2024 /PRNewswire/ -- Nineteen
percent (19%) of financial advisors say that more than half of
their clients have made allocations to digital assets in their
portfolios, according to the Q3 2024 Advisor Pulse Survey,
sponsored by Franklin Templeton Digital Assets and conducted by the
Digital Assets Council of Financial Professionals (DACFP).
The comprehensive survey of 619 financial
professionals reveals continued acceleration in crypto
investment recommendations and allocations. In the Q2 2024 survey,
only 15% of advisors said that more than half of their clients
owned crypto. Meanwhile, advisors reporting no
crypto ownership among clients has dropped to just 3%,
down from 8% Q2.
"The data show a clear shift in how financial
advisors view digital assets as part of their clients' portfolios,"
said DACFP Founder Ric Edelman,
CBDA. "More advisors are recommending crypto, and
they're increasing their recommended allocations. Both are signs of
growing confidence in this asset class."
Key findings include:
- 70% of advisors have recommended crypto to
10% or more of their clients
- The most common recommendation is a 2% allocation (by 26% of
advisors), followed by a 5% allocation (22% of advisors)
- Among advisors not yet recommending crypto,
56% plan to do so, with more than half of them (28%) saying they'll
begin within the next six months
- 30% of advisors who plan to allocate
to crypto in the future anticipate recommending
5% allocations. Another 22% of advisors plan to recommend 2%
allocations
"Digital assets are an increasingly important
component of what we call portfolios of the future," said
Sandy Kaul, Head of Franklin
Innovation Research Strategies and Technology at Franklin
Templeton. "With clients increasingly adding exposure to the asset
class, advisors will need to continue to utilize educational
resources that allow them to keep a strong pulse on the market as
it evolves."
To support advisors in this rapidly evolving
space, DACFP and Franklin Templeton have partnered to offer
"Blockchain, Bitcoin, and Beyond," an educational
course providing foundational knowledge for financial professionals
looking to incorporate digital assets into their practice.
Methodology
The survey was conducted between July and
September 2024, with 619 financial
professionals participating. Of the respondents, 83% have more than
10 years of experience in the financial services industry, with 61%
having 20+ years of experience. Sixty-one percent of respondents
primarily serve clients with $500,000
to $3.5 million in assets, while 11%
predominantly serve clients whose assets exceed $3.5 million. A third of the advisors surveyed
manage more than $100 million in
assets, with 5% managing over $500
million.
For detailed survey findings, visit
https://dacfp.com/further-reading/.
About DACFP
Founded by Ric
Edelman, the Digital Assets Council of Financial
Professionals is the leading provider of crypto
education. DACFP connects the financial services industry and
digital assets communities with leading experts via live and online
events, webinars, blogs and other educational content. Its flagship
program, the Certified in Blockchain and Digital
AssetsSM, is the first and largest certification program
of its kind—an online self-study program featuring a world-class
faculty and 18 Continuing Education credits. Thousands of financial
professionals from 37 countries have enrolled.
About Franklin Templeton Digital
Assets
Franklin Templeton Digital Assets has been active in
the digital asset ecosystem since 2018, building blockchain-based
technology solutions, developing a range of investment strategies,
and running node validators. Franklin Templeton Digital Assets'
dedicated digital assets research team leverages fundamental
"tokenomic" analysis, insights from an embedded data science team,
and deep industry connections to help inform product development
and investment decisions. For more information, please visit
Franklin Templeton Digital Assets and follow the team on X.
Franklin Templeton Digital Assets is a part of
Franklin Resources, Inc. [NYSE: BEN], a global investment
management organization with subsidiaries operating as Franklin
Templeton and serving clients in over 150 countries. Franklin
Templeton's mission is to help clients achieve better outcomes
through investment management expertise, wealth management and
technology solutions. Through its specialist investment
managers, the company offers specialization on a global scale,
bringing extensive capabilities in fixed income, equity,
alternatives and multi-asset solutions. With more than 1,500
investment professionals, and offices in major financial markets
around the world, the California-based company has over 75 years of
investment experience and over $1.6
trillion in assets under management as of September 30, 2024. For more information, please
visit franklintempleton.com and follow us on LinkedIn, X and
Facebook.
View original
content:https://www.prnewswire.com/news-releases/digital-asset-allocations-continue-to-grow-in-client-portfolios-dacfp-survey-finds-302309630.html
SOURCE Digital Assets Council of Financial Professionals