PARIS, January 28, 2015 /PRNewswire/ --
Today, Gameloft, a leading digital and social game developer and
publisher, released its sales figures for the twelve months ended
December 31, 2014.
"It has been a mixed year
for Gameloft with its back catalogue
performing strongly but a disappointing contribution
from its 2014
line-up. We launched indeed twelve smartphone
games in 2014 compared to more than
twenty per year on average in the previous five
years," stated Michel Guillemot, CEO of Gameloft. "In
the past few months we have made several internal
adjustments that will allow the
company to release once
again around twenty new titles
per year going forward and to launch
these games at a regular
pace during the year. In the
meantime, the ongoing traction of our back catalogue
has shown that many
of our products have the potential
to contribute to revenues for several
years. The combination of strong back catalogue sales and of
a robust line-up of new games should allow Gameloft
to return to profitable and rapid
growth."
Selected Financial Highlights and Metrics
- 2014 sales of €227.3 million, down 3% year on year, and up 1%
on a constant-exchange-rate basis.
- Back catalogue games accounted for close to 90% of full-year
sales, up 15% year on year.
- EMEA was 33% of 2014 sales; North
America, 28%; APAC, 22%; and LATAM, 18%.
- Q4 sales of €60.2 million in the fourth quarter of 2014, down
3% year on year, down 6% on a constant-exchange-rate basis and up
8% quarter on quarter.
- Monthly active users averaged 170 million in Q4.
- Daily active users averaged 21 million in Q4.
Selected Product Highlights
- 700 million Gameloft games were downloaded in 2014 on the
AppStore and Google Play.
- Gameloft was the worldwide #1 publisher on iOS and the #2 on
Google Play by downloads according to App
Annie's 2014 worldwide index for games.
- Gameloft released four new titles in the fourth quarter of
2014: Cars®: Fast as Lightning,
Action Star G, Pastry Paradise™, Brothers in Arms®
3: Sons of War.
- Cars: Fast as Lightning was the third most
downloaded game worldwide on iOS and Google Play in October.
- Gameloft released Dragon Mania Legends® and
Puzzle Pets in January 2015
and plans to launch three additional smartphone games by the end of
the first quarter of 2015 including the much awaited sequel to its
Dungeon Hunter franchise.
Financial and Business Outlook
Gameloft expects to increase its number of annual smartphone
game releases to twenty starting 2015, which should help drive
future revenues. Additionally, the key performance indicators of
recently released titles such as Spider-Man® Unlimited,
Brothers in Arms 3: Sons of War and Dragon
Mania Legends indicate a clear improvement compared with
similar products launched in previous years.
The company has set up its own in-house digital ad agency and
has started as planned to sell the inventory available in close to
twenty of its games. "With major advertising companies now
switching a larger part of their budgets to mobile and with
Gameloft being one of the
leading publishers by
downloads and audience, we
expect advertising to become a significant new line of
business for the company and to unlock long-term
shareholder value," added Michel Guillemot.
The Group's annual results will be published on March 18, 2015, after the market closes. The
guidance for 2014 current operating expenses remains unchanged at
around €230.0 million.
About Gameloft
A leading publisher of digital and social games, Gameloft® has
established itself as one of the top innovators in its field since
2000. Gameloft creates games for all digital platforms, including
feature phones, smartphones, tablets (including Apple® iOS,
Android® and Windows® devices) , set-top boxes and connected TVs.
Gameloft operates its own established franchises such as Asphalt®,
Order & Chaos, Modern Combat and Dungeon Hunter and also
partners with major rights holders including Universal,
Illumination Entertainment, Disney®, Marvel®, Hasbro®, Fox Digital
Entertainment, Mattel® and Ferrari®. Gameloft is present on all
continents, distributes its games in over 100 countries and employs
over 5,200 developers.
Gameloft is listed on NYSE Euronext Paris (NYSE Euronext:
GFT.PA, Bloomberg: GFT FP, Reuters: GLFT.PA). Gameloft's sponsored
Level 1 ADR (ticker: GLOFY) is traded OTC in the US.
For further information:
Laure d'Hauteville
Deputy CFO
Email: Laure.dHauteville@gameloft.com
For more information, consult http://www.gameloft.com.
SOURCE Gameloft