CHICAGO, July 4, 2024 /PRNewswire/ -- The Deepfake AI
Market is anticipated to experience substantial expansion,
ascending from a value of USD 564
million in 2024 to a substantial worth of USD 5,134 million by the year 2030. This growth
trajectory reflects a robust compound annual growth rate (CAGR) of
44.5% over the forecast period, according to a new report by
MarketsandMarkets™. This dramatic surge is being fueled by a number
of causes. The primary growth driver is the rising concerns about
the misuse of deepfake technology, which poses substantial dangers
to digital identity and security, has fueled demand for enhanced
detection and mitigation tools. Furthermore, fast advances in
artificial intelligence (AI) capabilities, combined with widespread
usage of digital media platforms, are driving innovation and
broadening the application reach of deepfake technology across
multiple industries. Furthermore, the rising interest in ethical
uses of deepfakes for marketing and entertainment purposes is also
fostering market expansion.
Browse in-depth TOC on "Deepfake AI Market"
250 – Tables
50 - Figures
400 – Pages
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Scope of the Report
Report
Metrics
|
Details
|
Market size available
for years
|
2019–2030
|
Base year
considered
|
2023
|
Forecast
period
|
2024–2030
|
Forecast
units
|
USD
(Million)
|
Segments
Covered
|
Offering, Technology,
Vertical, and Region
|
Geographies
covered
|
North America, Europe,
Asia Pacific, Middle East & Africa, and Latin
America
|
Companies
covered
|
Microsoft (US), AWS
(US), Google (US), Intel (US), Veritone (US), Cogito Tech (US),
Primeau Forensics (US), iProov (UK), Kairos (US), ValidSoft (US),
MyHeritage (Israel), HyperVerge (US), BioID (Germany),
DuckDuckGoose AI (Netherlands), Pindrop (US), Truepic (US),
Sentinel (Estonia), Synthesia (UK), BLACKBIRD.AI (US), Deepware
(Turkey), idenfy (US), Q-Integrity (Switzerland), D-ID (Israel),
Resemble AI (US), Sensity AI (Netherlands), Reality Defender (US),
Attestiv (US), WeVerify (Germany), DeepMedia.AI (US), Kroop AI
(India), Respeecher (Ukraine), DeepSwap (US), Reface (Ukraine),
Facia.ai (UK), Oz Forensics (UAE), and Paravision (US).
|
By technology, generative adversarial networks (GANs) to
register the largest market share during the forecast
period.
Generative Adversarial Network is projected to hold the largest
market share in the Deepfake AI Market during the forecast period.
GANs have become the preferred technology in the deepfake AI
business because of their distinct architecture and remarkable
outcomes. These networks are made up of two competing components: a
generator that produces fake content and a discriminator that
attempts to discern between actual and fake content. This
adversarial setting results in a continuous improvement cycle in
which both components drive each other to become more complex. As a
result, GANs can generate extremely realistic synthetic media, such
as modified photos and movies that are often indistinguishable from
real content. Their ability to learn and adapt from large datasets
enables them to capture tiny nuances in facial expressions, voice
patterns, and body movements, making the resulting deepfakes more
realistic.
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By vertical, media & entertainment segment is poised to
account for largest market share in 2024.
The media and entertainment industry is expected to hold the
largest market share in 2024 due to rising demand for synthetic
media generation. Media producers and entertainment organizations
are rapidly embracing generative AI-powered technologies to improve
content creation, allowing for realistic simulations and
adaptations of celebrities and historical figures. This sector's
use of deepfakes enables cost-effective production, quick content
generation, and the creation of personalized and engaging audience
experiences. Furthermore, deepfakes are being employed in
advertising campaigns and immersive experiences to increase viewer
engagement and brand recognition. As digital content continues to
witness increasing consumption, the media and entertainment
industry will drive the expansion of the deepfake AI industry,
affecting its dominance in terms of market share.
By region, North America to
account for the largest market during forecast period.
North America is set to become
the largest region in terms of market share in 2024 due to its
excellent technological infrastructure, significant investments in
artificial intelligence, and the strong presence of important
industry players. The region is home to multiple major AI research
universities and tech businesses including Veritone, Kairos,
HyperVerge, PinDrop, TruePic, and ValidSoft, who are pioneering the
development of powerful deepfake technology and detection tools.
Furthermore, North America's
strong legislative environment fosters innovation while addressing
the ethical and security concerns linked with deepfake technology.
This proactive regulatory approach, combined with strong consumer
awareness and adoption rates of digital media, puts North America as a leading player in the
deepfake artificial intelligence business.
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Top Key Companies in Deepfake AI Market:
The major players in the Deepfake AI Market include Synthesia
(UK), Reface (Ukraine), Sentinel
AI (Estonia), Pindrop (US), BioID
(Germany), along with SMEs and
startups such as D-ID
(Israel), DuckDuckGoose
(Netherlands), Q-Integrity
(Switzerland), Sensity AI
(Netherlands) and Kroop AI
(India).
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