FlexShopper Forms Exclusive Lease-to-Own Partnership with United Wheels and Its Portfolio of Bicycle Brands, Including Huffy
December 04 2024 - 7:00AM
FlexShopper Inc. (Nasdaq: FPAY), a leading national lease-to-own
(LTO) retailer and payment solutions provider, is excited to
announce an exclusive strategic partnership with United Wheels
Inc., a global holding company for a portfolio of outdoor brands,
including Huffy, Niner Bikes, Batch Bicycles, VAAST Bikes, and Buzz
E-Bikes. This partnership is made possible through FlexShopper’s
growing relationship with PayPossible, a premier financing
waterfall platform, which efficiently integrates FlexShopper’s
financing options across United Wheels' family of websites.
Through competitive benchmarking, FlexShopper believes that
offering lease-to-own options significantly increases sales for
retailers focused on durable goods. In fact, FlexShopper has
observed an increase of more than 10% in the balance of sale when
LTO options are provided to its partners. This track record is a
key driver for FlexShopper’s ongoing expansion of partnerships with
prominent online and brick-and-mortar retailers that want to expand
sales with credit underserved consumers.
United Wheels is a global leader in the outdoor industry,
shipping over 5 million bicycles annually to more than 50
countries, generating approximately $1 billion in revenue each
year. The company’s portfolio includes brands known for innovation,
quality, and style, offering bicycles for every member of the
family.
- Huffy, a household name in bicycles,
has been synonymous with cycling fun since 1892.
- Batch Bicycles offers affordable,
easy-to-assemble bikes for casual riders.
- Buzz E-Bikes provides mid-range
electric bikes designed for comfort and ease.
- VAAST Bikes features cutting-edge
SUPER MAGNESIUM™ technology for exceptional durability and
performance.
- Niner Bikes revolutionized the
mountain bike segment with its innovative designs, particularly
focusing on 29-inch wheels.
By integrating FlexShopper’s LTO financing options across United
Wheels’ e-commerce sites, the partnership is expected to drive
higher online sales while providing consumers with seamless access
to flexible financing. In addition, FlexShopper’s addition of the
entire United Wheels product range to its LTO marketplace will
offer even more choices for FlexShopper’s growing customer
base.
“FlexShopper is thrilled to partner with PayPossible to enhance
financing solutions across a broader retail network,” said Russ
Heiser, CEO of FlexShopper. “The launch of our LTO services with
United Wheels represents a major milestone in our mission to
provide affordable payment options to customers nationwide. This
expansion highlights our commitment to growing FlexShopper’s
presence with both brick-and-mortar and online retailers and
emphasizes the value we bring to consumers.”
Heiser continued, “By adding United Wheels’ inventory to our
direct-to-consumer LTO marketplace at FlexShopper.com, we are
giving our consumers even more options. This partnership
exemplifies the power of the FlexShopper ecosystem, where
accessible financing drives significant growth for manufacturers,
while bringing their products to an even wider audience through
FlexShopper’s platform.”
About PayPossible:PayPossible is a leading
financing waterfall provider, enabling businesses to offer
consumers a variety of financing and flexible payment options
through a single application at the point of sale. PayPossible’s
technology connects consumers with the best financing offers for
their unique credit profiles, optimizing the customer experience
and boosting merchant sales.
About FlexShopper, Inc.:FlexShopper Inc.
(Nasdaq: FPAY) is a financial technology company specializing in
lease-to-own (LTO) and lending solutions for underserved consumers
across the U.S. FlexShopper provides flexible payment options
through its direct marketplace at FlexShopper.com and partners with
retailers across online and physical store locations.
Company Contact: FlexShopper,
Inc. Investor Relations ir@flexshopper.com
Investor and
Media ContactAndrew Berger
Managing DirectorSM Berger & Company, Inc. Tel (216)
464-6400andrew@smberger.com
Source: FlexShopper, Inc.
FlexShopper (NASDAQ:FPAY)
Historical Stock Chart
From Dec 2024 to Jan 2025
FlexShopper (NASDAQ:FPAY)
Historical Stock Chart
From Jan 2024 to Jan 2025