The B-52's and Olympic Athlete Shaun White Added to Camp Jeep(R) 2007 Lineup
June 04 2007 - 2:30PM
PR Newswire (US)
- The B-52's to close annual owner event on Saturday, July 28
AUBURN HILLS, Mich., June 4 /PRNewswire-FirstCall/ -- The B-52's,
known as the world's greatest party band, and Shaun White, the
Olympic gold-medal winning snowboarder, will join a star-studded
lineup at Camp Jeep(R) 2007, the annual "owners only" three-day mix
of off-road driving and other family- friendly outdoor activities,
to be held July 26-28 at the Oak Ridge Estate in Nelson County,
Va., near Charlottesville. In addition to the B-52's, who will
close the annual event on Saturday, July 28 with crowd favorites
that include "Love Shack" and "Roam" as well as a few songs from
their forthcoming album, Jeep owners will get to see performances
from the high-flying skateboarder Tony Hawk and snowboarder Shaun
White. Grammy-award winning country star Tim McGraw will take a
break from his "Jeep Presents Soul2Soul Tour 2007" to perform at
Camp Jeep on Thursday, July 26. "Camp Jeep is one of the premier
owner-loyalty events in the country, and this year we have premier
entertainment to match," said John Plecha, Director - Jeep
Marketing and Global Communications, Chrysler Group. "With more
Jeep vehicles in the lineup this year, plus a lower registration
fee and phenomenal entertainment, Camp Jeep 2007 will be better
than ever." With an all-new layout and a few other surprises, Camp
Jeep 2007 will include many of the activities that have made it so
popular with owners in the past. There will be more 4x4 off-road
trails, larger vehicle displays including historic vehicles and the
all-new seven vehicle Jeep lineup, more activities for all ages,
more food and musical entertainment, and more chances for owners to
meet with Jeep engineers. It will also be the owners' first chance
to see the all-new 2008 Jeep Liberty. One of the "must see"
demonstrations will be on the skateboard ramp. White will trade in
his snowboard for a skateboard and will make a special appearance
with Hawk on Saturday, July 28 to amaze spectators with their high-
flying moves. Registration for Camp Jeep, which is open only to
Jeep vehicle owners, is $295 per vehicle. Registration and
additional information are available at
http://www.jeep.com/campjeep. This is the sixth time that Camp Jeep
has been held at the Oak Ridge Estate. The first Camp Jeep was held
in Camp Hale, Colo., in 1995. This will be the 14th Camp Jeep
event. About the Jeep Brand The Jeep brand has expanded to seven
nameplates in the 2007 model year, the most available to retail
consumers at one time in the brand's 66-year history. With the
introduction of the all-new 2008 Jeep Liberty mid-size
sport-utility vehicle (SUV), Jeep offers customers the freshest,
most capable and widest range of sport-utility vehicles under one
brand in the industry. At the start of 2004, the brand's trio of
tough, capable, rugged SUVs included the venerable Jeep Grand
Cherokee, Jeep Liberty (Cherokee outside North America) and the
icon of the brand, the Jeep Wrangler. In 2005, the Jeep Commander
was introduced. In 2006, the redesigned Jeep Wrangler was unveiled.
Also debuting in calendar year 2006 were three more all-new Jeep
vehicles: Jeep Patriot, Jeep Compass and the four-door Jeep
Wrangler Unlimited. DATASOURCE: Chrysler Group CONTACT: Jodi
Tinson, +1-248-512-2944 (office), +1-586-219-0677 (cell), , or
James Kenyon, +1-248-512-2936 (office), or +1-248-705-3954 (cell),
, both of Chrysler Group Web site: http://www.jeep.com/campjeep
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