- The Home Depot to welcome the tournament to its backyard as an
official tournament supporter
- Retailer will offer stadium and FIFA Fan Festival™ activations,
supplier collaborations and hospitality, while engaging associates
with volunteer opportunities
- The 2026 edition is set to be the most inclusive FIFA World
Cup™ ever, featuring 48 nations and 104 matches across
Canada, Mexico and the USA – all of which have Home Depot stores
ATLANTA, Dec. 4, 2024
/PRNewswire/ -- FIFA and The Home Depot are teaming up to bring the
excitement of the FIFA World Cup 26™ to life across North America. As the world's largest home
improvement retailer, with stores throughout Canada, Mexico and the USA where the tournament is to take place, The
Home Depot will be the Official Home Improvement Retail Supporter
in the region.
Building on the retailer's history of supporting soccer and
other athletic events, fans can expect unique on-site "Built by The
Home Depot" at FIFA Fan Festivals and stadiums. The Home Depot will
also bring the World Cup experience to its associates and customers
with opportunities to participate in FIFA World Cup™ activations
leading up to and during the 2026 edition.
"We are thrilled to host fans in our own backyard by becoming
the Official Home Improvement Retail Supporter to FIFA World Cup
26," said Molly Battin, Senior
Vice-President and Chief Marketing Officer at The Home Depot. "We
know our customers love sports and we love connecting with them
through their passions. We can't wait to help build the FIFA World
Cup in Canada, Mexico and the US – the communities where we
live and work."
FIFA Secretary General Mattias
Grafström added, "We are delighted to welcome The Home Depot
as an Official Supporter of the FIFA World Cup 26. The Home Depot's
commitment to innovation and community resonates with FIFA's values
of inclusivity and global engagement. As we prepare for the most
inclusive FIFA World Cup in history, featuring 48 teams, this
partnership will bring unique opportunities for fans, as well as
meaningful engagement for The Home Depot's customers and associates
across the host countries."
Through its Orange Apron Media network, select supplier partners
in exclusive categories will have the opportunity to participate in
various FIFA World Cup 26 activations alongside The Home Depot.
The Home Depot operates 2,345 stores across Canada, Mexico and the USA with a workforce of more than 465,000
associates.
ABOUT THE HOME DEPOT
The Home Depot is the world's largest home improvement specialty
retailer. At the end of the third quarter, the company operated a
total of 2,345 retail stores and over 760 branches across all 50
states, the District of Columbia,
Puerto Rico, the US Virgin
Islands, Guam, ten Canadian
provinces and Mexico. The company
employs over 465,000 associates. The Home Depot's stock is traded
on the New York Stock Exchange (NYSE: HD) and is included in the
Dow Jones Industrial Average and Standard & Poor's 500
index.
ABOUT THE FIFA WORLD CUP
For more information on the
FIFA World Cup, visit FIFA.com/WorldCup.
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SOURCE The Home Depot