Humana RightSource Simplifies Its Name, Now Humana Pharmacy
June 22 2015 - 12:20PM
Business Wire
National pharmacy delivery leader changes its
brand to more closely align with parent company
Humana Inc. (NYSE: HUM), one of the country’s leading health and
well-being companies, is renaming its RightSource mail delivery
pharmacy to help customers more easily identify the service with
the trust and quality associated with the Humana brand. Effective
immediately, the pharmacy will be known simply as Humana
Pharmacy.
“Across Humana, we’re working to pioneer simplicity in an overly
complicated health care industry,” explained William Fleming,
President of Humana Pharmacy. “By extending the well-known Humana
name to our pharmacy services, we can reduce uncertainty among our
customers and, in turn, build on the trust we’ve established with
them.”
Fleming says that the change will help physicians and members
better identify Humana Pharmacy with Humana’s integrated care
delivery model. Especially for people with chronic health
conditions like diabetes or congestive heart failure, integrating
pharmacy services with the health and well-being company’s host of
health coaching, disease management, pharmacy benefit and wellness
programs makes these services even more effective. The change to
Humana Pharmacy is designed to help all players in the health care
system, including physicians and members, make that connection.
Current customers will soon begin to see changes on the
company’s website, phone systems and packaging inserts. The brand
change will be supported by a comprehensive customer communications
campaign to inform members of the name change.
About Humana
Humana Inc., headquartered in Louisville, Kentucky, is a leading
health and well-being company focused on making it easy for people
to achieve their best health with clinical excellence through
coordinated care. The company’s strategy integrates care delivery,
the member experience, and clinical and consumer insights to
encourage engagement, behavior change, proactive clinical outreach
and wellness for the millions of people we serve across the
country.
More information regarding Humana is available to investors via
the Investor Relations page of the company’s web site
at www.humana.com, including copies of:
- Annual reports to stockholders;
- Securities and Exchange Commission
filings;
- Most recent investor conference
presentations;
- Quarterly earnings news releases;
- Replays of most recent earnings release
conference calls;
- Calendar of events (including upcoming
earnings conference call dates and times, as well as planned
interaction with research analysts and institutional investors);
and
- Corporate Governance information.
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version on businesswire.com: http://www.businesswire.com/news/home/20150622006165/en/
Humana Corporate CommunicationsJeff Blunt,
513-826-7094jblunt@humana.com
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